For many years, my family has chosen this tissue because it was worth the price. However, our last 12=48 package was smaller, weaker (shredded easier), very poorly perforated and hardly even embossed. So disappointed we might go to cheaper generic for same quality.

[This review was collected as part of a promotion.] As Weezy would say, LOVE IT!!!(dragontails reference sorry). Really though, this product is great. It is soft yet durable and because it is so durable you don't have to use as much paper so you cut down on you TP cost.

[This review was collected as part of a promotion.] This is super thick toilet paper that holds up when used! It is really soft and looks great on the roll. It is a bit smaller width wise than my current paper, which is why I gave it 4 stars! My kids love the feel and wanted it placed in every bathroom in our home! I would consider purchasing in the future if available where we shop!

[This review was collected as part of a promotion.] It's a little odd to review toilet paper but, you do what you have to do. I have used Charmin before, for a long time. Recently however we had a coupon in a cheaper brand and made a switch. It was right about the time the Charmin came. I was able to get a real back-to-back comparison! My love of the brand was strengthened once again! If you ever laugh at buying good TP, do no longer. This is the stuff :)

[This review was collected as part of a promotion.] I have used this brand before and haven't bought it lately. When I received my product in the mail I went ahead and put it in the bathroom for the family to use. It is very soft and durable. My only complaint is that not a lot comes on a roll. We are a family of 5 and ran through the product very fast.

[This review was collected as part of a promotion.] Love the Charmin Ultra Strong, and so does my family. We usually cycle through TP brands depending on price and where we are when we remember to buy it. No rhyme or reason to how we make that purchase because it's just TP. At least it used to 'just' be TP. I mixed in the Charmin after receiving my Bzzkit. I just waited to see if anyone would say anything, which they didn't. But as soon as the 4 Charmin rolls ran out and we moved onto another store brand, there was an uproar. No one took note of the TP until they used the Charmin, we now have a regular brand.

[This review was collected as part of a promotion.] This roll of toilet paper is the bomb! Whenever I'm in the bathroom wiping there is no compromise and this roll takes it to a whole new level. For the extra money you get 8 times the extra strength. I love this stuff and it makes a good substitute for paper towels or napkins. With this toilet paper you use much less than the normal toilet paper. I give it a 10 out of 10.

[This review was collected as part of a promotion.] This is an amazing product! Strong and soft and the same time. No crumbles or stragglers left after use, just a nice clean bum! Changing brands immediately! The price is great too. If you want nice soft strong toilet paper charmin is the way to go!

[This review was collected as part of a promotion.] As soon as I received my sample I replaced what was in the bathroom to Charmin ultra strong. I really like it the strength of it is very good there is no problem with break thruough. it is very soft and strong. Everyone I talked with I told them how soft and strong it was and that I loved it.

[This review was collected as part of a promotion.] I was skeptical about toilet paper being that big of a deal, but I am impressed. First impression is that it is certainly thicker than what I am used to buying, but also that it seems to last longer on the roll. Don't know if there is more there, if I am using less of it, but it's lasting longer. I have never put that much thought into what to buy, but now I can honestly say that I will be buying this paper again.