[This review was collected as part of a promotion.] I always buy Charmin for my family because it's super duper soft yet durable that you can use less tissue and still achieve that clean feeling. It's a fantastic line of bathroom high quality products that saves you money!

I have been purchasing the Charmin mega roll for the last 10 years, so I was really disappointed to find out that my last purchase was indeed not "mega"! Also, the ultra strong is also now just mediocre. Charmin has been a reliable brand for so long I'm just disappointed that P&G decided to make a change to both quality and quantity and pass it off as the same product. I will be searching for a new brand asap.

[This review was collected as part of a promotion.] What a GREAT improvement to an already great product. Charmin Toilet tissue and it has long been a top choice when shopping for toilet tissue. I have always found Charmin Toilet tissue to be a good choice for my home. It’s soft on the behind, holds up well with minimum tearing, and tears well from the roll. With the improvements to absorbency, softness and strength, Charmin Ultra Strong has gone from great to Outstanding. The softness, strength and absorbency of toilet paper has always been important to me. Even though I’m a guy and don’t need toilet tissue for every visit to the restroom I still want it to be all good to great in the mentioned factors. Charmin Ultra Strong is all of those. It’s softness, strength and absorbency is not only good for the behind but also for helping out with a stuffy or runny nose. I don’t know what else positive I can say about Charmin Ultra Strong other than “keep on rolling”! Charmin Ultra Strong will now be the first buying option on a regular basis!

Ultra Strong Charmin used to be my favorite. I used it in my house exclusively, but i'm very disappointed in the reduction of the size of the sheet. Reducing the size from 4" means I can no longer use less like your ad says. Though the thickness is still there, the smaller size reminds me of the paper you get in public bathrooms. It doesn't even fit on my holder properly and falls off when I get close to the end. You should have increased the cost a quarter and left the size and quality. I GUESS I'M GOING BACK TO COTTENELLE.

I have used this product for at least 20 years. Up until a few months ago I would have given it 5 stars. They have put less paper on the rolls but still charge the same price. please go back to the way it used to be. Am on fixed budget and want my moneys worth.

[This review was collected as part of a promotion.] In today's economy it's good to save what you can, when you can, but At the same time I'm a firm believer of: "you get what you pay for". With that being said... One thing I feel I Cannot And WILL NOT skimp on is toilet paper. I'm what you'd call a "toilet paper snob". I love buying it because I know: a couple of more penny's pooled into the pot will make my purchase predominantly more perfect! I refuse to purchase single ply and would never DREAM about buying anything that resembles sand paper!!! I'm taking to YOU! The guy/girl that saved ¢0.07 last time they bought it and ended up substituting newspaper because it was more comfortable. I was currently using a different brand, one that was just as recognized if not more than Charmins® but after receiving my Bzzkit. . . I can HONESTLY say... I'm switching!!! I love how absorbent each sheet is, they act like tiny little magic blankets that make liquid disappear. (I finally understand the commercials now!) The roll seems to last twice as long as my original and breakage seems to never be a problem. (who wants broken toilet paper left lying around???) Also, the softness!!! ... I LOVE how soft each roll is!!! I was surprised that I could reject my current selection of bathroom paper so quickly! ... Crazier things have happened though! (Like magic blankets making liquid disappear!) I'm officially a Charims® Ultra Strong man! I've told my mother (who's currently making the switch:) my best friend (still skeptical, but after I give him one of my free rolls... I think we'll see him on our side sooner then later) Also, my co workers. I'm working on the digital coupons as we speak and will be bringing them to work tonight! Let's hope the stores stocked up... They'll have a few new customers in the A.M!

[This review was collected as part of a promotion.] Scotts is our normal brand and so I was kind of iffy about Charmin. We changed out our rolls and came to the following conclusions... It's softer than our, and is thicker. We use it up about the same as our regular stuff. So it comes to pricing now. Next trip to the store I'll be comparing!!

[This review was collected as part of a promotion.] out of all the toilet paper i've used, this is probably the best. it is strong and yet smooth on the skin, and it definitely doesn't tear easily, which has been my biggest fear when using any tp. and on top of that, instead of using 10+ tp at once just to make sure its strong enough, i only need to use 2!!! thats amazng!

[This review was collected as part of a promotion.] I always think the ads are a bit awkward but they are finding a way to address something that we all know with cartoon animals which makes it more acceptable. Anyway, we always buy the cheapest toilet paper we can find so it was a nice change to use Charmin. Might win us over to spending a little bit more to use the nicer, softer, cleaner, toilet paper!

[This review was collected as part of a promotion.] When it comes to tp I use to only be a northern type of guy. I don’t have a big butt so I hate tp that is like sandpaper because I don’t have any to lose. I tried Charmin and now that is only brand for me. Soft but strong and I get a great clean, no more Northern for me.