[This review was collected as part of a promotion.] This is my favorite. I find it soft as well. It doesn't fall apart or shred. This is the closest to the original Charmin which has always been my toilet paper of choice. The cost is more due to the quality.

[This review was collected as part of a promotion.] The paper didn't rip like some other brands I have to say my toilet started to clog when I used the Charmin Ultra Strong. Was a soft touch on the behind so that was a plus. I did use a piece to pick up a mess my child made and It was very absorbent like I was using a paper towel. Overall it was good except the toilet clogging when I flushed the paper, and it wasn't excessive amounts of paper either.

[This review was collected as part of a promotion.] What a great find. I have been using Charmin ultra strong for a couple of weeks now and what a difference. It's strength and durability makes the roll last and last. Then it's gentle enough to make you want to keep using it. Even my 3 year old likes how soft it is. Our household has a new go to in the TP department

[This review was collected as part of a promotion.] I'll be honest, I'm addicted to Charmin Ultra Soft and threaten my wife if she brings me anything less. When I got Charmin Ultra Strong I was concerned but I have to say this stuff was awesome. I'm not sure if they changed it recently but I have to say that it was still absolutely soft enough but it past a test that no other toilet paper that I was willing to try has been able to which is the sweat inducing single fold test. I won't go into the gory details but I will tell you this, I folded once and went for it and it held strong the whole way. It honestly blew my mind because I do not go gently into that dark night. And unlike other toilet papers that are like sandpaper, this "gets the job done" without leaving you flinching the next time you sit down. I would totally recommend this stuff to save money, assuming you are brave enough for the single fold way of life!

[This review was collected as part of a promotion.] So I received a bzz kit of charmin ultra strong toilet paper in the mail to try and assess. It is VERY strong toilet paper and gets all your toilet paper needs done without ripping and you use less per wipe. However, I felt that the toilet paper felt strange on my behind. It was not hard like cardboard paper but it was more akin to a paper towel with raised bumps/patterns. I would not change from my regular charmin. I prefer softer toilet paper and this was even more tough than the regular stuff you would find in a restaurant or at work. I would pass on this if given an option in the future.

[This review was collected as part of a promotion.] Well I received my Charmin Ulta last week. My usual brand I have used for years and have been happy with. Then I used the Charmin and its like yes I do notice a big difference. The softness and the thickness is great. I have found that I use less also. I thought a way to get some opinions on this would be to take some to the station. So I did, but I didn't say to anyone that I brought it in until later. Throughout my shift which happen to be one that I was at the station a lot that day. Every time for a bit when someone came out, so fortunate to be by the bathrooms (not) hey are the switiching out toilet paper, or much better choice of paper, few comments just wouldn't be appropriate to write for my review, but they were positive comments just language inappropriate. At the end of the day I took the package cover in and taped it to the mirror and left a message saying Hope you enjoyed your soft paper, time has ran out you are back to what we have. Guys noticed the change big time, so I know they were impressed.

[This review was collected as part of a promotion.] My family was a cottonelle family till I recieved the Charmin campaign from buzz agent. As soon as we got my 6yr old son wanted to go upstairs into our bathroom and get the toilet paper wet and do the stregenth test. I wish I would of taken a pic of the test. It passed with flying colors. One use of Charmin Ultra Strong and I was a changed man. It did the job right. My family was happy to switch. Thank you Charmin Ultra Strong for giving my family the chance to try your product. I would of never thought to even try a different brand. Had Sony bad experiences in the past. Glad I gave it another try.

[This review was collected as part of a promotion.] I love Charmin, I love everything about Charmin (well, except the tea scented Charmin) and when I had the chance to try the extra strong I thought that I was lucky to have the chance to try this product. At first I thought that an 'extra strong' product would feel stiff and scratchy, but I was happily surprised and this product WAS as soft as normal Charmin - just with a bit more muscle :)

[This review was collected as part of a promotion.] #Gottfried #bzzagent #charmingly this toilet paper is amazingly thick and absorbent. You use less paper. I will definitely tell my friends, neighbors and anyone that will listen how great this product is.

[This review was collected as part of a promotion.] My wife and I were excited by the Charmin Ultra Strong campaign, but our three year old liked it even more than us. It's cold and flu season, so we are stocked up on tissues. He refused to use anything but the Charmin! He said it felt fluffed on his nose. I can't argue there! It is extremely soft and durable. Thank you Charmin. This family has maidensthe switch!