[This review was collected as part of a promotion.] I gave the TP to my husband, he loved how soft it was. We normally get the store brand of TP, so he was glad to try Charmin. I think we have to change our brand. It will be worth the little bit more.

[This review was collected as part of a promotion.] As sitting on my throne, this toilet paper is super strong and reliable, and at the same time, very soft and well worth it, def beats the competitors and shows u why no name brand and other imitators brands just wont cut it! Charmin is hands down, the best!

[This review was collected as part of a promotion.] When shopping for toilet paper I want strong but soft, not rough on the caboose :) As I do like the Charmin brand, this toilet paper I found to be strong, which a love, but it could be softer. No one in the house has complained about it which I liked. We go through alot of toilet paper in our household and I have to say that it does last for a good day per roll with 4-5 people using it.

The Ultra super mega Charmin toilet paper rolls, is the greatest value for the necessity for humans! Charmin is exactly perfect, best buy, and quality, also, it is so comfortable to use! Charmin is the only brand of toilet paper that I purchase! And it is the best value and price-wise that I could even ask for. I would like to thank you so very much!

[This review was collected as part of a promotion.] Like this charmin tissue very much. It is softer than most other toilet tissue that we have been buying and it seems strong. It doesn't break apart at every other piece when you are rolling it. I will probably buy it again if the price is comparable to what we have been paying. I would recommend it to others.

[This review was collected as part of a promotion.] This product delivers soft, plush toilet paper where it counts. You can squeeze the roll and watch the softness in action. This toilet paper also has durability. It takes probably 2/3, if not half, of the amount of paper to do the job compared to other toilet papers I have used. The design on the toilet paper sheet is interesting, to say the least, looks like an image straight from a science book. The thickness is there, which you can see. Overall, it delivers a pleasant experience to be had. One side note on what I have read on soft toilet tissue and the environment: soft, plush toilet paper requires pulp containing long wood fibers found only in live trees, or "virgin forests". This could be from natural forests, or, from more environmentally conscious tree farms. It is a choice that our society and consumers have made. Aside from that, a great product

[This review was collected as part of a promotion.] Now while I prefer the ultra soft, the ultra strong works just as well. It still has the awesome durability of a Charmin product. It doesn't shred as it is used. Definitely recommended for those who are a bit rougher on delicate items. Worth the price and can be found about everywhere

[This review was collected as part of a promotion.] Charmin Ultra Strong changed my choice in bathroom tissue. I was a hard core Angel soft customer for years until I tried this product. I immediately switched. I was hooked on this top quality product! No bath tissue can beat Charmin-I don't care what they claim! It is really ultra strong so you don't have to use nearly as much toilet paper as with other brands.I'm sold.

Why did you change the texture of Ultra Strong from soft to thin and rough? If I wanted a thin, ROUGH toilet paper, I wouldn't spend the extra money to buy Charmin...I'd just buy the store brand. Which I guess is what I'll switch to since the latest version of your product is such lower quality than it used to be. So disappointed!!!

[This review was collected as part of a promotion.] Until this campaign, we were buying whatever big brand toilet paper was on sale. After trying this, I don't think we'll be buying any others again. We found that we were using less than we were with other brands, and it's very soft. I can't think of any other reason to use another brand, Charmin Ultra Strong makes promises, and it lives up to them. This is a great product!