[This review was collected as part of a promotion.] A little goes a long way. I normally buy Kirkland brand TP, but not anymore. I didn't buy charmin before because it was normally a little more pricier. After a week my family and I have only gone through two rolsl, as for the other brand it we would of been on our third at least. It's really soft, but durable. I highly recommend it.

[This review was collected as part of a promotion.] This toilet paper is nice and soft without falling apart. It still has enough strength that it doesn't rip through or fall apart. My toddler likes to play with it and get it wet and it didn't make a mess because it was strong. I would definitely be buying this again. Some toilet papers have strength but they are rough and some are soft but fall apart. Charmin has a perfect balance of both.

[This review was collected as part of a promotion.] Charmin® Ultra Strong is the softest and strongest TP I have ever used. It is much softer and more absorbent than the TP that used to be used in my home. I recommend this TP to others. Before using it, I assumed all TP was basically the same. After using it, I know that was an incorrect assumption. Charmin® Ultra Strong is superior when it comes to softness and strength.

[This review was collected as part of a promotion.] The new champion ultra strong toilet paper really stands up to its name. Never rips or tears and is thicker than paper towels, yet softer then silk. Thanks to charming and bzzagent I have found my new toilet paper

[This review was collected as part of a promotion.] I really love Charmin Ultra Strong. It feels fantastic, is clearly very higher quality than store or economy brand, and is competitively priced. All in all, there isn't a lot more to compare about toilet paper, but I definitely would consider buying this brand if the price is close.

[This review was collected as part of a promotion.] I was pleased with the chance to get to try Charmin for free. I have a family of 3. Its me, my wife, and my son. My son isn't potty trained yet so my wife and I were the only ones that got to try the Charmin in our bathroom. It was okay I guess. We usually use Scott TP, and are used to the way it feels. The Charmin was a lot softer of a toilet paper, however, the roll seemed to run out a LOT faster. We are used to a roll lasting several days, and these rolls unfortunately only lasted about one day. We finished the 4 pack in less then a week, and probably won't be purchasing it again, but are thankful for the opportunity given to us to try it.

[This review was collected as part of a promotion.] Strong, durable, but soft to use. Makes everything come out right, but without needing a lot of extra, which helps you use less! Ridged texture has a lot to do with these features. A few squares will usually do the trick.

[This review was collected as part of a promotion.] There's a wide range of toilet papers out there and it really comes down to "you get what you pay for". So it's all down to determining a balance of price versus quality. And in this case, not taking store brands just is more rewarding. The price difference isn't that huge, but the comfort is. Pretty darn huge. I had two brands at home when my mother-in-law came to visit us for a month and she preferred this one far more to the others.

[This review was collected as part of a promotion.] When shopping for bathroom tissue we'll definitely have another brand to consider. We've only used one type of tissue for the last 3 years and Charmin Ultra Strong has proven worthy of purchase. The Charmin didn't bunch up or flake off which is one of the biggest complaints against bathroom tissues and it was also very soft. I would definitely recommend it to others and based on price, will consider Charmin Ultra Strong and our current bathroom tissue vs. just going straight for the brand we typically shop for.

[This review was collected as part of a promotion.] Soft and gentle, not as linty as I remember when we used to buy Charmin years ago. normally buy the store brands or Scott. this 4 pack did not last as long as the normal purchased in a house of 3 people.