[This review was collected as part of a promotion.] To be honest, I never pay much attention to what toilet papaer I buy. Usually it's which brand I have a coupon for or what is cheapest per sheet, per roll, whatever. I've used Charmin in the past along with all the other brands, none the wiser as to any differences with regards to quality. When I bought the Charmin Ultra Strong, I wasn't expecting any sort of TP enlightenment. I will say that Charmin Ultra Strong does provide a great product. I tend to find a company that incorporates words like "Ultra" into their products are beefing up an inferior product. This is not one of those cases. The Charmin Ultra Strong is strong enough to handle the nastiest of cases (having two boys under 5 exposes you to lots of these extremes). It's soft enough to use as a facial tissue when pinched for time (or when you forget to pick up facial tissues, oops!). It's durable enough to swipe up a quick "aim" accident from the boys without starting the disentigration immediately like some other toilet tissues. While I'm not sure if I'm 100% committed to making a full time switch to Charmin Ultra Strong I will definitely make certain to check it's price out every time and buy when the financials are in line.

[This review was collected as part of a promotion.] I have to say that I am a fan of the Ultra Strong. The quality is definitely there. It is strong and holds up its end of the bargain. I have noticed using less to get the job done but it is soft to the touch. It's not puffy or quilted but is more like a felted feel. I am a fan and will be looking out for it when I need to buy more!

[This review was collected as part of a promotion.] First of all, I have used the same brand TP for a LONG time. Not too soft, but the roll lasts a small eternity. This Charmin Ultra Strong is EXTREMELY thick and soft. That is very impressive. The reason I didn't give it 5 stars is that it seems that the roll goes quicker because the paper is thicker. I realize that I don't need as much because it is thick, but the other members of my house haven't gotten that figured out. If there was a way to compress it and make the roll last longer, I'd give it 6 stars. I was impressed as someone can be with TP, and what I liked was that even if there was a a lot of TP used, it didn't stop up the toilet like other thicker brands do. It was really nice for a runny nose. My 2 year old daughter appreciated it over the normal brand I use which makes her nose sore and red. I'm long past the age of having my house wrapped, but if I did, I would request Charmin Ultra Strong.

[This review was collected as part of a promotion.] I have found that bathroom tissue varies greatly among brands. After trying several different brands, Charmin Ultra Strong is definitely in the top two. The other brands often sacrifice durability for comfort or the other way around. While one or two brands may be more comfortable or durable, they are not as good over all. Charmin definitely made a great product. Thanks Charmin for allowing me the opportunity to try such a great product that is comfortable, durable, and priced comparable to other brands.

[This review was collected as part of a promotion.] This paper is quite elastic and absorbent. There isn't really much one can say about this product, however the quality seems noticeably higher than other premium brands that I have used. I will say that some trade-off between comfort and absorbency must exist. This product is a bit less comfortable but is well worth the exchange. In the long run, I think I will switch to this brand as the structure of the material is not one to leave any remnants behind (which is their advertisement funnily enough). Overall, I would recommend to family and friends! Especially if you are looking for a more absorbent tissue - you really can use less!

We have been using Charmin since it went on the market. This is the worst change that has been done. It is as bad as commercial paper. It is also at least an inch shorter in width. The roll is not as thick as it was. Will change now and giving away what I bought.

[This review was collected as part of a promotion.] Didn't think there was much to get excited about with TP but the Charmin Ultra Strong sets a new bar for results. Very satisfied with the comfortable strength of Charmin and the savings of using less paper too. Very pleased and surprised at the comfort of Ultra Strong. Tissue doesn't shred or disintegrate as some bargain brands I have used in the past so it is very sanitary. Using less is good for the environment too.

[This review was collected as part of a promotion.] Have to admit walked by this brand several times before getting this TP to review. After trying I must say that it is strong and long lasting and better than other brands I have tried before. I am definetly hooked on this TP. THanks charmin! #gotitfree

[This review was collected as part of a promotion.] This is my favorite. I find it soft as well. It doesn't fall apart or shred. This is the closest to the original Charmin which has always been my toilet paper of choice. The cost is more due to the quality.

[This review was collected as part of a promotion.] Just been using the new Charmin Ultra Strong... It isn't amazing as far as softness is involved, but definitely stronger than other products out there. I like softer products and buy them. I probably won't buy this product due to this.