We will be using another companys bathroom tissues from now on - that "new and improved" (consumers worst nightmare) smaller sheet tissue is not worth putting out - use all the hype you want to have it accepted, but it will no longer be in this household.

[This review was collected as part of a promotion.] A long time ago I changed my tissue from Charmin to another name brand. When I saw this campaign I decided to give it a shot and I was not disappointed! The feeling of the tissue is very comfortable and I am very satisfied with this product! I will be switching brands to Charmin and will try out some of the other Charmin products for comparisons!

[This review was collected as part of a promotion.] Why not 5 stars? I guess I'm still searching for the elusive perfect roll of TP. Butt, 4 stars ain't bad as far as behind cleaners go. 1 star is the mystery plant you find when duty calls while you're camping. 2 stars is the "industrial" stuff they have at the hospital or airport. 3 stars is what I usually buy at the store. Charmin Ultra Strong gets the 4th star by holding up to tough jobs without feeling like a cotton ball and not requiring an entire roll for the more demanding jobs. It's a good value and a noticeable difference while on the throne. I'm still looking for that 5th star, but that's the stuff of the future.

[This review was collected as part of a promotion.] im a fan of soft tissue but this is great. i lvoe it. its nice and soft and i sprad the word about it. before you buy this product you should know that its durable but yet soft. you will love it. when i first used it i was skeptical because it was so soft i thought it wouldnt hold up but it did

[This review was collected as part of a promotion.] I have always used charmin as my main toilet paper. I's so glad they have improved as it use to leave lint and this doesn't happen anymore. I was so excited to get toilet paper in the mail as this is something that everyone in the house uses and could try out. I will always be loyal to my charmin!

[This review was collected as part of a promotion.] Like other agents I had some hesitation as to how to write a review on toilet paper. Well when you get down to it it's pretty easy. Hang a roll in the kids bathroom and wait for the reaction. The "hey what's this new stuff.....I like this one better!" can be heard bantering down the hall. I normally buy the cheap stuff but I believe a change is in order.

[This review was collected as part of a promotion.] Charmin ultra strong is exactly what it is named! Ultra strong! and very dependable! This is by far the best toilet paper i've ever tried and by far the best I believe money can buy! I am sold on it, and I plan to buy it from now on! Great work charm in! This is way better than my regular bathroom tissue! A+!

[This review was collected as part of a promotion.] This charm is definately stronger and doesn't clog the toilets like some others. My only drawback is it isn't soft at all. It doesn't rip like others but isn't the softest. Durable but not sure I would buy this as my new tp.

Has anyone noticed that they have cut the width of the product again. Now it's down to 3.9". This is below some of their competitors, at least for a while. I intend to buy toilet tissue that is over 4", as long as it is still available. So long Charmin

[This review was collected as part of a promotion.] I used to think there was no big difference in toilet paper. Then I started buying the cheap stuff to save money. BIG MISTAKE. I was reminded of living in a college dorm with the huge rolls of toilet paper that didn't clean anything. That certainly isn't the case here. Charmin Ultra Strong certainly does the job. But the problem is most toilet paper nowadays does the job too. What's the difference? Well, as you can probably tell by the title, it's STRONG. So that's good if you want toilet paper to clean up spills or something. But that's why you have paper towels, right? They should be strong and soak up more. Is there really THAT much toilet paper needs to soak up? I certainly felt like I was wiping with paper towels. It's rough. Charmin does the commercials with the bears in them, I remember one where the cub goes to the bathroom and uses a leaf or bark and the parent gives him TP which of course he prefers. But to me, I'd rather have a leaf to wipe with because it feels like I'm wiping with bark. If you want TP that will soak up a lot and not break up, this is your product. IF you're looking for comfort and softness, keep looking.