[This review was collected as part of a promotion.] The smell was not to overbearing like other colognes I have tried in the past. It does have a sweet yet pleasant scent. In my personal opinion it would not be my first choice of cologne for a middle aged man but more for a teenage / 20s to 30s. I do like that its light enough to wear daily but it doesn't stick around for the full day unless you put your nose right up to the clothes.

[This review was collected as part of a promotion.] I like keeping this bottle of Kenneth Cole Black in my car that way I can apply it before I get to work. I work maintenance and I smell the black on me all day! Definitely worth it if you want something that the smell doesn’t fade.

[This review was collected as part of a promotion.] I am usually a 1 cologne type of guy. Most fragrances are too strong and over powering. So, to say I was hesitant is an understatement! However, this Kenneth Cole product is excellent. The scent is light but smells great. A little bit goes a long way for a lasting good smell. Will definitely purchase in the future.

[This review was collected as part of a promotion.] This is a statement scent that you want to try. Get many compliments when wearing this. It is a bright and strong scent that turns eyes when passing by. It would suite any occasion well. Definitely want more.

[This review was collected as part of a promotion.] Really good scent. I’ve used this product in the past the scent is very pleasant and lasted throughout the day. Love the scent, and so do the ladies. What sets this cologne apart from the rest in my collection is longevity. This product is perfect. I love the scent and I love how the smell-is perfect for any man. Scent brings out masculinity. Just wished I actually had the 3.40 Fl Oz size.

[This review was collected as part of a promotion.] This cologne has a really nice smell. It is not very strong and I have received many compliments from when I started wearing this. It does not have an overwhelming scent which is very important to me. This is definitely one of my favorites

[This review was collected as part of a promotion.] I am a cologne snob. I spend a lot of money on designer colognes. So I was apprehensive trying this on out. But I was pleasantly surprised at how good it is. It has a manly smell with a little fruity notes.

[This review was collected as part of a promotion.] I loved the smell of this cologne. One spray provides a long lasting scent all day. Not overpowering or heavy. Perfect for places where I don’t want my fragrance to arrive before me or linger after I’m gone.

[This review was collected as part of a promotion.] I love the the fruity yet wood-forest like smell of this cologne. It is very intoxicating and gives off a relaxing scent. Some of my friends who are usually picky about scents commented how they love the smell while I was wearing this! My biggest issues is that that the smell doesn't linger enough for me, But overall perfect for a daily go to!

[This review was collected as part of a promotion.] BLACK is the best cologne I've tried in years the the best ever by Kenneth Cole. Its scent is not childlike, yet not musky. It is suitable for any age man including myself or my teenage son. I will make him buy his own though. My wife loves it and I feel confident wearing it for a night out or to the office. 100% would recommend and would buy more.