This is concentrated. You only need a bit for you clothing to come out clean. I don't use the measurements on the lid, it's to much detergent. Great for sensitive skin.

Always a great product.

Tide is tried and true! Tide has been our sole choice for laundry detergent for more than a quarter of a century. Name brand products are historically more expensive than store brand products. Thanks to Sam's, we're able to save money by buying in bulk. Tide is one product that we buy in bulk that we know will never go to waste. Thanks Tide! Thanks Sam's!

Favorite laundry detergent

The only laundry soap we use

Have good prices and love it being in store

Excellent purchase for the price.

Great soap, always use this product!

Good product love the scent works so great and is for a good amount of loads of laundry

Been using tide for years