I have been using Aveeno products for 8+ years, and when I have to use another lotion, I always a regret doing so. It's like coming home, and yes, the softness stays all day. I take it with me always. I love when people ask me what I've done! ( regarding skin blotchiness not as bad).

It's thick, creamy, and highly moisturizing. The moisture in this lotion is at its max. It's not greasy and has great benefits for the skin. So gentle that you can even use it on children. Aveeno is a staple in my family household. I've even used it on my face before. I love it.

The texture is magical - like a non-greasy body butter, plus it goes without smell, I like that. The skin becomes soft, and peeling goes away after the first use. The consumption is small. I like this lotion so much that I always buy a few extra bottles))

I like this product because It has a more natural formula than the others in the store. The texture is medium,It feels comfortable to apply and doesnt leave any oilyness. The version i got doesnt have fragrance and gives enough hydration for my dry skin

This Aveeno every day lotion is a staple for every dry skin sufferer. It absorbs well into the skin with a very light ‘oat’ scent and works hard to moisturize dry skin. I find myself reaching for this bottle a lot during those harsh winter months and dryer summer days. I have bought this bottle over and over again and will continue to do so. Couldn’t recommend it enough!

I swim laps everyday and after my shower following my swim, I use Aveeno Body Moisturizer. Each night before I go to bed, I apply Aveeno to my hands and feet. i've been using it for years. Two days ago my hair stylist gave me a hand massage and wanted to know how I kept my hands so soft. Then yesterday I had a pedicure and the nail specialist told me my feet were so soft. I love Aveeno moisturizer!!

Aveeno Fragrance-Free Daily Moisturizing Lotion is a great choice for those looking for a gentle and effective way to hydrate skin for soft, smooth skin. The lotion contains colloidal oat extract, which moisturizes the skin and protects it from dryness and irritation. The package contains 532 ml (18 fl oz) of product, which is enough to last for a long time. The lotion is free of fragrance, parabens and phthalates, making it an additional choice for those with sensitive skin.

I like many Aveeno products, I apply it to my arms & legs daily after showering. Its lightweight consistency penetrates dry skin, but I never feel encased by a thick coating of grease.This lotion is very moisturizing and perfect for my sensitive skin.

Aveeno Daily Moisturizing Body Lotion for Dry Skin contains natural oatmeal blended with rich emollients to moisturize skin for a full 24 hours, preventing and protecting dry skin by providing temporary relief of associated scaling and cracking to dry skin

I have been using this lotion for years and love everything about it! It feels great on my hands and it doesn't have a strong smell. My hands have stopped getting super dry and even during the winter months. I highly recommend this lotion, it has been on my nightstand for quite awhile and I use it daily. Thanks for this perfect lotion, Aveeno!