Love this toothpaste. It leaves a great feeling in my mouth and helps keep my teeth nice and white. My mouth always feels clean and refreshed after using this. My go to toothpaste for sure, I'm not sure I'll ever switch to another type.

I love this toothpaste and that's coming from someone who hates toothpaste in general. I cannot stand the texture, or the flavor of typical toothpaste but, this specific toothpaste tastes great and doesn't make me gag!

I love this toothpaste. It is super effective and not harsh on my teeth which can tend to get sensitive if over whitened. Other whitening products don't have the best flavor but I find myself going back to this one due to flavor and quality.

My absolute favorite toothpaste! I've used this for years!!! Not only does it tackle cleaning your teeth but it also whitens them! I haven't had to use any whitening products yet!

This toothpaste does the job, but I wish there was more freshness. It does leave the mouth feeling clean but it doesn't compare to the alternatives who have more of a mint flavor. If you like subtle toothpaste then this should work for you.

My favorite toothpaste!! It is definitely effective and I will buy this until I feel the need not to. I would recommend to anyone who needs whitening to their teeth.

I like this toothpaste it whitens my teeth over time not right away but if u keep using it it really does help this is my favorite brand toothpaste outside of Colgate makes my breath smell. Fresh it's affordable I recommend this

This is by far my favorite and go to toothpaste . It does a great job cleaning and freshening your mouth and it's great that it helps to whiten your teeth .

Love this toothpaste. Does what it says it's going to. I've used it for a long time and my teeth are always white and shiny, plus the mint flavor is my favorite.

This is one of my go to tooth pastes since high school! I love the taste and my teeth always feel very clean afterward, this definitely gives you a nice gradual lighten to your teeth. I mainly love how fresh my gums feel after this product!