My breath is always left with a minty fresh feeling and my teeth look whiter with every use. The only thing I would improve on this is the packaging. The twist top is a lot of work and I’d prefer the pop open top instead.

This is a great toothpaste. I noticed that it made my teeth whiter. The mint isn't too strong and sweet which I like. It doesn't whiten a lot but I think that's because I drink a lot of coffee.

Leaves my teeth fulling clean and the flavor is nice. The whitening I feel isn’t so harsh like some other products that make your teeth feel sensitive after using.

Great fantastic awesome toothpaste. Foams just right leaves you feeling fresh and clean. I swap back and forth between this and Colgate whiting to mix things up

One of my new favorite toothpastes. It cleans, whitens and makes your mouth feel all around fresh. A little on the expensive side but definitely worth every penny.

This is a great toothpaste if you're looking for something simple for fresh breath and a great clean. I would recommend to everyone looking for a great product. 

10/10 would recommend i use this everyday and it makes my teeth so white. I love how it’s not to minty and it actually leaving your mouth feeling clean for the day even after eating or drinking

I have been using this product since they have come out with it and I love what it does to my teeth. I have noticed a difference and I continue to use it because of that! Minty fresh and truly whitens.

By far my favorite toothpaste! It has kept my teeth white and I haven’t had any cavities in at least 8 years. I don’t like the taste or texture of most toothpastes, but this one doesn’t bother me at all.

I have sensitive teeth and this really helps my gums and teeth. It has helped take the stains off from every day tea drinking and previous tobacco use.