This is my every day toothpaste. It's freshly minty fresh and leaves my teeth feeling really clean. It does help with stains I get from drinking coffee everyday. I am extremely satisfied with this and will continue to use this

I have been a frequent user of this toothpaste and I love it! I personally don't see a huge difference in how white it makes my teeth, but there is definitely a slight one! I continuously stick with this toothpaste so I would recommend it!

I really think that this product does a good job at whitening while keeping you feeling clean all day. It is a deep clean type of toothpaste and it tastes great.

This product works very well. I feel like my teeth do look more white. I am a repeat user of this product and there's nothing really to improve! It has a good taste to it also. Will continue to use this

My favorite toothpaste of all time!! I discovered this 3 years ago and haven't switched since. I can't use another toothpaste besides this one. The artic fresh one is not bad either! A little bit pricier but definitely worth it!

I do believe that this product whitens my teeth. I use this product twice ever single day and I do see a difference in the color of my teeth. It also leaves my teeth feeling extremely clean and my mouth feels refreshed.

I love everything about this product! This is whitening to the max with sensitivity in mind! There's nothing I could say to make this a better product, except maybe the price. I reach for this all the time. It is one of my favorites!

I find this Toothpaste the only one that doesn't make my teeth feel sensitive because Some toothpaste that I use the word too strong. But this one does the job and I don't feel any sensitivity

this toothpaste works very well. Its not oveely minty or to abrassive. I noticed a big difference in my teeth in just a couple of weeks. It 100 percent reached my expectations. I will continue to buy this product.

no teeth sensitivity to hot or cold. my teeth feel fresh and clean. but i did not notice any difference in whiteness. overall disappointed. would not repurchase.