Love this stuff! If you use it twice a day, you will see a difference in your teeth. It's a good minty taste that isn't overwhelming. It leaves your mouth feeling very clean and fresh.

Leaves your teeth super clean and does an amazing job whitening as well. Within 2 weeks of using this my teeth were noticeably much whiter. This toothpaste is also pretty inexpensive. I would recommend to anyone.

This toothpaste is so nice and fresh. I don't know how else to describe it, but it doesn't feel thick ... ?? I know it's a paste and supposed to be thick but other brands feel super thick and sticky whereas this one feels nice

This is the only toothpaste I will buy now because it keeps my teeth super white without having to use whitening strips. It tastes good and leaves my mouth feeling fresh.

My boyfriend has pretty white teeth and I always just ignored it and used my tooth paste bc I've always loved it after the first 2 weeks of using this I've seen a huge difference in the surface stains ! Love!

This toothpaste leaves my mouth feeling so clean and refreshed. I have been buying this for years. Only reason I think about switching is because it isn't cruelty free.

Best toothpaste for whitening! I alternate with another toothpaste for sensitive teeth because I suffer from sensitivity, but this actually works for whitening.

A lot of people actually ask me how my teeth are so white and it's because of this stuff. Love the mint flavor and my teeth are pearly white. Do recommend to use it twice a day for it to work! Definitely going to purchase this again.

This is my toothpaste of choice, I no longer use any other product unless I run out before I can buy more. Teeth look whiter and my mouth feels cleaner after brushing with this product. Highly recommend

This is the only thing I have used for what seems like at least 10 years. Keeps my mouth fresh and clean. Keeps bath breath away and definitely feels great. I would highly recommend this paste to anyone.