I've used Crest practically my whole life so the fact that it was improved with whitening was a plus. The whitening could be improved. I love Colgate whitening but crest is better. I will buy this product again.

Crest truly does whiten your teeth. It is safe for sensitive gums and teeth that I have. The flavor is nice and doesn't burn your mouth like some peppermint flavors.

Always use this! It whitens after just a few uses and keeps my teeth white. The smell is fresh. Have bought this for years. A little pricey but worth it

I have very sensitive teeth so I have to be careful with whitening toothpastes but this one is amazing. Actually whitens and it makes a noticeable difference, without leaving teeth brittle or sensitive.

Price is great, and the only complaint I have about the product is that I have yet to see an improvement in whitening my teeth after using it for just over a year.

Crest whitening toothpaste cleans my teeth and gums good.... i love the fresh smell but I didn't see any change of color on my teeth... I don't think it works.

Always leaves my teeth feeling squeaky clean and it tastes great! I pair it with the mouthwash and you'd never know I have a coffee addiction. Great price as well!

great product. it helps whiten very well. and it's not expensive. and it's super good on your gums. I highly recommend crest 3D whitening toothpaste to everyone ! it's fantastic I love it !! and it's sold everywhere

This product is ok. Most whitening toothpaste hardly whiten but I do feel this cleans my teeth good. I would stick to my usual gum and enamel toothpaste as I feel it does more for my entire mouth.

I love this toothpaste! Within a few weeks I definitely noticed a change in the color of my teeth. Noticeably whiter in color. Taste is okay as I'm not a huge fan of mint but it is tolerable. Would recommend this toothpaste.