Crest is my go-to brand! My family and I use it and have been using this brand strictly for 5 years. No complaints, just HIGHLY recommend crest all-around!

For teeth whitening, this one is GREAT. I have used this for years and my teeth are significantly whiter than most of my friends! (And I am a heavy coffee drinker!) Would totally recommend!

This is always my go to toothpaste. It always leave my mouth feeling fresh and clean. It also goes well with all whitening products, I feel as if after brushing it enhances the whiteness of my teeth.

Keeps my teeth white, but they are more sensitive because of the extra whitening power. If you have sensitive teeth keep that in mind. I find crest typically whitens better than other brands and I like the taste. Recommend.

I hate tooth paste because it burns my tung lol. But this stuff don't. It actually kind of tates good. It leaves my teeth like way white. People compliment them all the time when I've been using it! Good price too!

My teeth are naturally great . This product has helped my teeth stay on the right side of the color chart ! Lol , I won't doubt crest whitening strips too .

I don't know if I would consider this to be a whitening toothpaste, but if I use it twice a day as recommended it prevents my teeth from yellowing. I also have not noticed increased sensitivity. I would highly recommend this product .

This really made my teeth get whiter. My only complaint for me is that the mint is too strong for me. That's the only complaint I have everything else about it is great. I have bought it more than once.

A great tooth paste. Leaves you feeling fresh and super clean. However, it's a bit high priced due to claim of whiter teeth, which is not something that anyone in my family noticed, so I wouldn't continue to buy it just for a toothpaste.

Honestly this one as well as the “glamour white” one, are my all-time favorite tooth pastes. They leave my teeth feeling great as well as noticeably whiter when I use this compared to other brands in the past.