Nice suds pastel and has nice taste. I wouldn’t necessarily say it is very effective as a whitening product. It may help some in that area but overall nicely priced and gets the job done. I continue to buy it from time to time when it’s on sale.

This is my favorite toothpaste. It is a very fresh and long lasting scent. It is inexpensive and works very well. The whitening effect is great as I have noticed a difference in my teeth since using it

This leaves my teeth looking whiter! I love this product and once I found it, I have not switched since. It leaves my mouth feeling refreshed and clean!

Bought for my friend at college in another state as this is the only brand and flavor she'll use. It arrived package nicely and it perfect condition. Will order again when she runs out lol.

I use this toothpaste daily and it works well to give me fresh breath. I like how it does not foam up like paste toothpastes. I would recommend this to someone because it keeps my teeth at a normal white level.

This toothpaste has a nice, minty fresh taste and seems to whiten my teeth a little every day. I use this with an electric toothbrush and I’ve seen fabulous results, although it has taken quite a while to notice them. I do reccommend.

I love the taste of this toothpaste, but I’m not sure that it’s very whitening. It’s good at preventing stains but does not get rid of existing stains.

I love a good whitening toothpaste. It makes me feel clean and ready to go off about my day. It doesn’t whiten but I feel like it maintains the color of my teeth from yellowing anymore. I have bought this multiple times

I like the taste of this toothpaste. It also foams just the right amount so you don’t need a whole lot on your brush. It contains fluoride so I use it interchangeably with no fluoride toothpastes.

This is one of my favorite toothpaste I also like the Burts bees toothpaste they’re not that expensive and you can also see that it is Whitening your teeth