Great taste and whitening power. As an avid coffee drinker, this helps keep my smile looking beautiful. The price is low and the product lasts a long time!

This stuff works great! Cleans well and even leave the gums and cheeks feeling new. I love that a lot of crest toothpastes come with the cap attached, that is a must with my husband who always loses the toothpaste caps lol

My favorite toothpaste! It's a great value for the size. I really like that the taste isn't too minty, and it makes my teeth feel really clean. I've been buying this for years, I think it helps with my teeth remaining white.

Typical toothpaste. Didn't really notice much of a whitening aspect. My husband swears by this system though and has been using it for years and he has very white teeth!

Best one in the market. Leaves a refreshing tastes in my mouth and it's really effective in whitening my teeth. Being really affordable is one of the many cons and I constantly rebuy it.

I did not notice very much of a difference in whiteness of my teeth, but I feel a toothpaste can only do so much with whitening. There was enough of a difference to give a 4 star rating

A lot of people actually ask me how my teeth are so white and it's because of this stuff. Love the mint flavor and my teeth are pearly white. Do recommend to use it twice a day for it to work! Definitely going to purchase this again.

I use this one quite often. Keeps teeth white , mouth feels super fresh after. The only thing is that your mouth burns after using it for a long time .

As far as whitening goes i definitely saw a difference after a few weeks. However I don't like how it left me with this weird white film on the inside of my lips sometimes and dried my mouth out. But that's my only complaint

This is my staple tooth paste. Smells good and gets the job done. Would rec. I like this flavor better than the others available as it's a bit sweeter.