The new formula is awful. Adding shea butter has made this lotion unbearable, it’s like putting on greasy gloves. I can no longer use this product after decades as my go to lotion. So disappointed you fell prey to the “new coke” mentality. Please leave things that work alone.

[This review was collected as part of a promotion.] This moisturizer is amazing, especially speaking as someone with sensitive skin. The formula is a great balance of both a thick and thin formula, but leans more towards the thin. No crazy scents either which I enjoy and easy application thanks to the pump.

I’ve used this lotion and only this lotion for at least 15 years. A few months ago I started getting a rash that sent me to the doctor and neither of us could figure out what was causing it. I hadn’t changed anything and have been using all my products for years. In addition to the rash, the lotion was pilling every single time I used it. I looked up why it might be all of a sudden pilling and it was then I realized the lotion was reformulated. It all made sense. I stopped using it immediately and the rash went away. Of all the product changes I’ve experienced, this has been the most devastating. I have tried 4 other lotions at this point and none of them compare to the old Lubriderm formulation. The new formulation is more akin to every other lotion on the market that is sticky and never fully dries but is worse because it also pills and causes rashes. Aside from being so disappointed in the formula change and loss of the only good lotion, I’m also disappointed in the company for stacking their reviews by giving free products. Every single recent positive review is incentivized, effectively burying every actual review of the product, which are all negative and beg for the old formulation.

Why???!!! First of all, I'm 60 years old and have never in my life posted a review on a company's website about a product. In this case, I feel moved to tell you what a horrible decision it was to change the formula of the Daily Moisture Frangrance-Free Lotion. I have used the original formula for decades, and it was perfect. Now?? I just tossed three bottles in the trash and found a new product. Like some of the other reviews I've read, when I use it on my face and scalp it feels like my skin is peeling from all of the crud that is coming off of my skin. I would give it ZERO stars if that was an option. Please send me an email when you decide that you're reintroducing the 'Classic' Lubriderm and maybe I'll come back...

This is a great product that is easy to apply and lasts throughout the day.

Great value for soft skin

Recommended by my dermatologist

Great product I have been using it for years.

Have used this for years.

My wife has better skin using this product.