Super soft and flexible handle are the best features of this tooth brush. The colors are pretty. Even if the brush is soft, one is having clean teeth without damaging the enamel

I purchased these and have been impressed with their quality. They are soft on gums, but do a great job of cleaning. I went to repurchase and couldn't find them, however happily found them at a later date. I hope Sam's continues to carry them.

Very pleased! Ultra soft tooth brushes reduce wear on gums caused by tooth brushing. Recommended by my hygienist. Pocket depth is significantly reduced.

The best toothbrush. I hope Sam’s will continue to carry these. It’s like going to the dentist and having your teeth cleaned. So much better than the “regular” type bristles.

This toothbrush is the best ever! It gets your teeth really clean and doesn’t feel rough on your gums. It is truly the best toothbrush I have ever used!

Love these brushes and so glad Sam's ahas starting selling these again! If you have a receding gum line these are perfect and don't cause additional damage.

Loved this toothbrush. So comfortable to the mouth, not a big, stiff, rubber brush. Easy to get around in the mouth and reach those hard to reach back spots. Soft and smaller then most, really liked it.

My family and myself love these tooth brushes, they definitely get deeper than regular tooth brushes, my kids also said they look “luxurious” lol guess my regular ol tooth brushes aren’t that fancy looking, so we are officially switching to these. L

Colgate Total plaque

Love the feel and shape.