[This review was collected as part of a promotion.] While this is easy to apply and doesn't have a horrible taste, I haven't really noticed a difference since using it. The formula is thick and goes on smoothly but I find it ends up on my lips a lot, making it feel like I have chapstick on. I finish out this tube and see how it goes but so far I'm underwhelmed.

[This review was collected as part of a promotion.] I liked this product, I think that with recurrent use you can achieve the desired effect of maintaining a clean and stain-free smile, without having to spend a fortune on expensive treatments ... it is an option for those who want a momentary solution to their smile

[This review was collected as part of a promotion.] Oh my goodness, I didn't know I could find a whitening product I actually found easy and convenient to use. This whitening set was simple and powerful. The instructions were clear, and easily understood. I enjoyed that I didn't have to sit around waiting to do things I needed to do the way I did with the strips. The kit does its job above any of my expectations. I have noticed a difference, and so has my family when they see my teeth.

[This review was collected as part of a promotion.] First, the emulsion comes in a tube that squeezes easily and the product is applies by the brush on the tip, I was not sure how much should be applied and it took a few days to get the hang of it. I like the idea of a whitening cream you can apply and go on with your day, but the instructions on the box indicate that this is not exactly put on and go, and it is not - you need to apply generously on your teeth and then keep your mouth open for around 10 minutes for it to dry. I did however see a slight change in my teeth color and it did not cause sensitivity.

[This review was collected as part of a promotion.] This Crest Whitening kit works great. Within a week my teeth were several shades whiter without giving me any tooth sensitivity. I will definitely be purchasing this Whitening kit again as well as recommending it to all of my friends and family.

[This review was collected as part of a promotion.] My thing is with this type, I never know if I'm putting to much or not enough on. Would it measured out for me. I used it two times a day and honestly there is a slight newer brightness. So I will continue on this journey until my teeth are pearly white.

[This review was collected as part of a promotion.] I love this stuff!! I use it all the time. I like that you can just smack it on and leave the house. The best way to apply it is on dry teeth. It's a little awkward, but totally worth the results! Doesn't taste bad or leave an icky taste in your mouth.

[This review was collected as part of a promotion.] This came in a easy to use bottle. You just put it onto your teeth from the bottle. It was easy to get it onto my teeth. I liked that I did not have to pour it out to use the teeth whitner. I could just squeeze it and move it along my teeth to put it on.

[This review was collected as part of a promotion.] Crest Whitening Emulsions is perfect and easy for whitening teeth! I have tried a lot of different types of whitening solutions but this one works well and is quick and easy to use. My teeth look much whiter than before I used it. As an every day coffee drinker I need a solution to keep my smile looking fresh!

[This review was collected as part of a promotion.] My teeth are really sensitive to whitening formulas, but the Crest Whitening Emulsions did not irritate at all. It is very easy to use; you just place gel on the wand, apply to your teeth, and you're done! No need to sit with trays, or rinse away afterwards. This is a great product that works and will recommend to friends and family who want a whiter smile!