I am not really into fabric softener, but this is the little bottle that is on hand at our house. I like that is smells good, but I do not use the recommended amount that is printed on the label because I think personally that is too much for me. I will use a tiny amount in each load like 2 tablespoons for a large load. It will get my towels smelling good and they remain soft for days. When I use my towels, I will let them dry on the rack and reuse them. They remain soft and smell good. This little bottle lasts me a long time.

Writing these reviews makes me realize I am a total creature of habit. Once I like a product, I tend to keep using it. I don't usually buy another product unless something happens to the current product that I use. I guess that's why I like influenster so much. They help me try products that I normally wouldn't try. Not sure anybody could convince me though to change from Downey fabrics softener. This is my favorite fabric softener. It smells so good and makes my clothes so soft. I would be hard pressed to change. Something would have to really impress me.

I absolutely love this fabric softener! It is the only scented product I can use without it making me itch all over. I usually use an unscented laundry soap and use this to give it a gentle soft smell. It also does a great job at making your clothes soft.

I love to use downy fabrics softener. To refresh the winter blankets each fall In Preparation of the cold night heading our way And movie nights on the couch also love to use it in early spring to wash up all the beach towels and table cloths great product to make everything smell great

We love using Downy to soften our clothes. It helps the color of our clothes last as well. The smell of the original scent is our favorite. I've tried other cheaper brands and noticed fading of colors and pilling on some of my shirts. More expensive but worth it to extend the life of your clothes. Ultra Downy April Fresh Liquid Fabric Conditioner

I really like my clothes smell good, specially my bed clothes and towels. This scent is good and not overwhelming. I think it has a good price for the amount of product you get. Cons is comparing with the ones in my country (Spain), those are longer lasting and cheaper than this one but overall it's a decent product

My go to scent. I use the on my husband pants and all our clothes. This is the best softener out on the market. I will buy no other brand. Thank you Ultra Downy April Fresh Liquid Fabric Softener! I'd love if you'd make a Plumeria scent. It would remind me of home.

I have been using Downey products for about 25 years. I love the smell and the way it makes my clothes feel. Especially my bedding and linens. I would encourage all my friends and family to use this product. I give it a 5 out of 5 for the coziness and warm feeling I get when I crawl into my bed. Not only does it smell good, I never have static cling when I use it.

It is my infaltavle when it comes to doing laundry. Definitely without softener for me the clothes are not clean and soft. That's why this softener is the best! leaves a floral scent that melts into your clothes and lasts all day. 💐🙌🏼✨✅. Take advantage of your coupons in family dollar 🏃🏻‍♀️! #downy #aprilfresh

I'm a big Downy gal.  My mom used to use this in our laundry growing up and we always got compliments that our house smelled like a hotel.  I typically just use the dryer sheets now since a lot of clothes are sensitive to fabric softener, but nothing gets your clothes smelly as good as this stuff.