Always necessary to make the towels smelling as fresh as the first wash. Downy is the ONLY brand that can do this

I tried to stop using fabric softener because of all of the chemicals in it but I just couldn't. I love fresh sheets with the classic downy scent.

Love the smell of this and the way my clothes smell and feel after using it. Love the large size too so that I don't have to buy every month!

I love the gentle smell and effect of this fabric softener. It truly loves up to its name and purpose

I love the way downy makes my clothes smell so fresh and feel great static free.. This is a fantastic product

I love Downy products. I use this in every load of laundry I do. It makes my clothes so soft and helps reduce static.

I usually have 2 big jugs of this in my laundry room . I love the smell . It works great ! It's not the cheapest but the best . Highly recommend .

Makes the clothes, sheets and towels smell wonderful. Everything is soft feeling and fresh smelling.

Will always buy Downy and add it to my wash! Leaves clothes smelling great and gives it that added softness.

Really works great. Love the smell. Making your laundry feel soft and smelling clean up to like two weeks.