Love the smell it makes your clothes nice and fresh and you only need a cupful of the products and it does justice

Keeps my clothes smelling good and soft to the touch.  Again, I'm a pretty loyal consumer, and this is the only Fabric Softener I use. 

I don't know who thought to make this fragrance but I must say it amazing. It leaves my clothes smelling so good and not wrinkle

I grew up with the original Downey. Everything about it is the best to me. The smell of a warm towel softened with Downey is unbeatable.

This and Tide are the only two laundry liquids that I keep in my house. Everything else breaks my husband out in hives.

Always have used downy. It is wonderful smelling. You can get different scents as well. Makes your clothes soft and smell good for days.

Smells like my childhood. My family has used this for three generations. Love the smell and the clean feeling

Have been around this product my whole life. I really like it. Your clothes are nice and soft with a great lasting fragrance

This stuff smells amazing and I love how it makes my linens and towels feel nice and soft, so easy to use and a great value.

This smells good but I like the new scents they have. Downy scents do last a while, that’s why I love it