Have been using this excellent toothpaste many years....but I have seen the weight has been slowly slowly reduced from 7oz to now 5.8oz, and because of inflation; you pay a little more each year.

[This review was collected as part of a promotion.] The kids think this is a lot of fun. Even though the pink color isn't as bright as they anticipated, it's pink enough to do the trick. My daughter even brushes twice just to see the color change magic. It tastes good, too. Another great product from a brand we trust. Thank you!

[This review was collected as part of a promotion.] My granddaughter loves this color changing toothpaste. It's so pretty and she loves the flavor. She says it makes her happy to brush her teeth. I like that it's got safe ingredient too. I recommend everyone give it a try.

[This review was collected as part of a promotion.] My kids absolutely love this toothpaste! They love how it changes color and this really gets them into brushing their teeth everyday. They rave about the flavor and how it tastes like real bubble gum. I don't have to fight with them to brush their teeth and they actually enjoy brushing their teeth for a full 2 minutes because this toothpaste is so fun and tasty. There is a good amount in the tube so this lasts for a long time as well. This is our new go to toothpaste!

[This review was collected as part of a promotion.] I got the 4.2oz. tube of Crest Toothpaste Bubblegum Kids Color Changing. The boys thought it was so cool that it was one color when they started then changed to another color during. I like that its made by Crest and is for kids and gives their teeth the right about of what they need to keep their teeth, gums and mouth a clean feel and smell. The size is good. For ages 3 and up. Super cool comcept to get kids interested in brushing teeth.

[This review was collected as part of a promotion.] We were excited about this because my son has a hard time brushing for the entire 2 minutes. The first time he used this he said he couldn’t tell when it changed colors, that it looked pink the entire time he was brushing. The next time he said he kept spitting while he was brushing holding that would help him decipher the colors and it was always pink. He doesn’t mind the taste, but the color changing feature doesn’t seem to work.

[This review was collected as part of a promotion.] Kids will love to brush their teeth after buying this toothpaste. It changes colors when you brush and so the kids love to brush their teeth every single night to see that ever color changing toothpaste.

[This review was collected as part of a promotion.] My daughter is 3.5 years old and was excited to use this toothpaste. She loved the idea of the color changing since it goes from blue to pink and pink is her favorite color. She enjoyed the bubblegum flavor but each time we used it, it went on the toothbrush “blue” and then during brushing was just white. She kept saying, “where is the pink?!”. Overall it’s a good toothpaste but a little misleading on the color changing for kids.

[This review was collected as part of a promotion.] Tried CREST Pro Health Advanced and love it! After one use my teeth seem to be a little brighter. Loved the way it left my mouth feeling clean and refreshed and not that gritty taste. Fresh breath,bright smile, protection...what more could you ask for. I give it a definite 5 stars, will continue to use and reccommend it highly. Thank you CREST.

[This review was collected as part of a promotion.] I am always looking for ways to make brushing teeth a fun activity for my kids as I try to encourage them to become more independent. I recommend this product as a tool to make brushing more interesting. My daughter and son (7 and 4 respectively) LOVE this product and were so amazed that it really does change color. I highly recommend this product.