Paul: Thank you for your review of the Samsung TU7000 TV. I am sorry you are finding your image to be too dark when watching Netflix HDR movies. Your TV supports HDR allowing you to enjoy a wide spectrum of colors and visual details, even in dark scenes. It automatically matches the dynamic range of the content to the TV on a scene-by-scene basis to maximize the capabilities of the TV, providing the best possible picture. To check, go to Settings > Picture Mode. The icon in the Quick Settings Menu will change to show the “HDR” on it. If you’re watching a streaming app, give it some time for the Internet to stabilize for UHD & HDR signals. You can also manually adjust brightness by going to: Home> Settings> Picture> Expert Settings> Brightness You may also want to adjust the Contrast, Sharpness, Color, or Tint (G/R) in the Expert Settings. I hope this helps to solve your issue. For further assistance, please contact Samsung Customer Support. 1) Phone: 1-800-SAMSUNG (ask for TVs), Available 8 AM-12 AM EST 7 days a week 2) LiveChat: https://www.samsung.com/us/support/#contact_us_for_support 3) Facebook Messenger: https://www.facebook.com/samsungsupport 4) Twitter: https://twitter.com/SamsungSupport 5) The Samsung Members Community is also a great resource for getting help from Samsung moderators and customers: https://us.community.samsung.com If you have not already done so, we invite you to register your new Samsung product at: https://www.samsung.com/us/account/signin/?redirect=https%3A%2F%2Fwww.samsung.com%2Fus%2Fsupport%2Fregister%2F Registering your product gives you access to easy warranty support, convenient opt-in to special promos and offers, faster troubleshooting and service, and quick notification of system updates. ~ Samsung Solutions