Fair trade, environmentally conscious -- great attributes of any product. Top this off with the fact it tastes GREAT!

I Love the fact its a strong cup of coffee with no bitterness or after taste that comes with strong coffee.

I really wanted to like this one. I appreciate that it's organic and the company is responsible. Unfortunately, it's very gritty and over-roasted.

Maybe just me but this one was so bitter. I tried it a second and third time and ended up dumping my cups out.

8 oz brew - Good strength and coffee flavor, light on the flavor nuances, bit of crema, pleasant espresso-like bitterness.

I am new with K-Cups, but was very impressed with this coffee. It is exactly what I want a cup to taste like!

My husband loves this coffee! Unfortunately can be a little pricey. Constantly surfing the web for best prices.

If you generally like "full city" or "french roast" or medium roast blends, this is perfect for you.

Perfect morning coffee for me. This coffee is bold and not watery like many others I have tried. Very pleased.

Not a fan of many organic blends...not usually a good flavor. This wasnt horrible but wouldnt buy again.