This icing is amazing! Bought this for kids cookie decorating at a party. It was the perfect texture. Whipped but thick, and easy to work with. What we didn’t expect was how delicious it was. By the end of the night, the adults were getting bowls of this icing and eating it with a spoon. It is sweet but not cloying. And it’s a great value.

The icing tasted really good, easy to work to cover cupcakes and the food coloring takes really easy. If you are planning to put it in your mixer do not mix for too long because it will change texture.

I love it! I recommend this for all your cakes and desserts. So fluffy…and the best flavor. Not too sweet. Its perfect. I been using this for maybe 3 years.

I love this product because its flavor is delicious not too sweet, its consistency is perfect for layers cakes. and best of all, it is ready to use.

Excellent product for decorating cakes , but hard to purchase at the stores. Bakery department are tough attitude when trying to purchase it

The classic whipped icing everybody loves. Pipes great, smoothed beautifully on a layer cake if you spritz with vodka, and stays like it is supposed to. I’d love to see more “real” ingredients in an ideal world, but you should know already that it is not what you’re getting with this purchase. It’s certainly not something I would choose to feed my family often, but is great for large events.

Love the taste delicate, delicious

Bought with the 150 plain cup cakes what a time saver for a bake sale.

Says available on the ap until you go to pick it up and the store tells you that you have to put in an order three days in advance!! Highly dissatisfied with the ap and the Bakery for such an inconvenience

This whipped icing is just ok but the vanilla buttercream was so so much better...I need Sams to start back selling!!!