Thanks for taking the time to leave your review. We're so glad that you know Tide is going to give you a great clean whenever you want it. We completely understand that scent preferences are personal and very subjective; that's why we offer many different scents to appeal to everyone. You may find that you like our Tide Free & Gentle best as it is unscented! Give us a call at (800) 879-8433 if you have questions.

We did change the scent of Tide Original, Robert, but we never want our new fragrance to be overwhelming. It may be helpful to know that the same scent you came to know and love is still available, it was just renamed Tide Mountain Spring! We'd like to learn more about your experience so we can help, please give us a call at (800) 879-8433.

We very much appreciate your loyalty to Tide, and while we're sorry to hear that you're not the biggest fan of our freshness update, we're letting the rest of our team know that you'd like to see some changes made. We would never want to disappoint you, so we'd love to help you find a new Tide favorite in the meanwhile. Have you tried our Mountain Spring scent? We think you'd love it, because it has very similar notes to our old Original and we'd be happy to have you try some on us. Just give us a call at (800) 879-8433.