Thank you for bringing this to our attention. Please know that our team performs extensive research, and safety testing to ensure they are safe for use. We know that scent sensitivity can vary for every one, and appreciate you sharing that the upgraded scent was too strong. We certainly hope you are feeling better, and if you have not discontinued using the Tide Original, we recommend doing so. We also recommend rewashing your clothes with detergent or with one cup of vinegar to remove the scent from you clothes. As somebody who has been a part of our Tide Family for over two decades, we value your feedback. We want to learn more about your experience, and would appreciate you giving us a call at (800) 879-8433, any time from 9:00AM-6:00PM EST.

We very much appreciate your loyalty to Tide, and we would never want to leave you disappointed. People like you, people who love Tide and its scents, are core to our motivation and we do continuous research on how to serve you better. Inspired by what people told us in our research, we enhanced our Original scent to provide a longer-lasting freshness experience. We're sorry to hear that we didn't hit the mark for you, but rest assured we're letting the rest of our team know that you'd like to see changes made. In the meanwhile, we want to make sure you're still getting the same awesome Tide clean you've come to know and love. Have you checked out our Mountain Spring scent? It has very similar scent notes to our old Original and we think you'd really enjoy it. We'd be happy to have you try some, just give us a call at (800) 879-8433.

We're sorry a loyal Tide fan like you had this experience, and we hope that you're feeling better. Safety is our top priority, and we can assure you that all of our products have been thoroughly evaluated to be safe when used as directed. We updated the scent of our Tide Original in April 2019, and it's now slightly warmer with a bit more woody notes. As well, it's designed to provide a better freshness experience. If you'd like to enjoy our previous Tide Original scent, we suggest checking out our Tide Mountain Spring, since this detergent now features this scent. We'd like to gather some more details for our Safety Team, so please give us a call at (800) 879-8433.

We understand your disappointment, but we'd hate to see you go! We've let the team know that our updated Original scent isn't your favorite. Because we know that scent preferences vary, we offer plenty of fragrances to choose from! If you like a clean scent, we encourage you to give our Clean Breeze Powder detergent a try. So we can help you find the perfect Tide for you, please give us a call at (800) 879-8433.