Possibly the best bread I’ve ever eaten. I tried it for the first time tonight… made two chicken sandwiches. The bread was incredible. So soft and almost fluffy. It did not dominate the sandwich. Delicious. This will be my “go-to” bread from now on!

We liked everything about it the taste and the texture. It is the best white bread we have ever eaten. But it is so good Wal Mart is always out or running low on it every I shop. I've learned to buy 5 or 6 when available.

I used this bread to make sandwiches for my husband to take for lunch at work. And I used it for dinner to make toasted cheese sandwiches. It's very delicious!

This bread is generally soft and has a light taste. Kids love it for toasted cheese or toasted peanut butter Sammie, and they don't even realize it is a healthier option.

We will have to try to find another favorite bread. The changes are for the worst. The slices are smaller and seems to shrink as the loaf ages. The consistency of the bread had changed as well. You have messed up a good thing.

This is by far one of the beast breads to purchase they’ve gone up in price but that isn’t going to stop me from buying them my family lives this bread

I love waking up in the morning to the smell of my mom making me French toast. My family only buys Nature's Own Butterbread.We love the freshness and the buttery taste of this bread.

We eat bread every day. The quality has gone down considerably. I noticed you give the same response to every review. You must not be taking it seriously because you haven’t improved quality. Will buy another bread to eat.

We have been eating this bread for at least a year. It stays soft even if hasn't been used up in a week. I have 2-15 year old boys that have asked that I only buy this kind of bread.

This bread is so soft and tasty you will not ever go wrong buying this bread ever. I recommend everyone and anyone to try this bread and you will never go back to another brand of bread