This item lasts longer than store brands and still tastes fresh. This causes less waste. And the softness and taste is great.

use to love this bread. It has diminished in quality. Bottom crust is hard. it doesn't have the enrichment taste anymore. Not worth $4 a loaf.

Love these carmel rice cakes. They are great with chicken salad or just by themselves when you want something with just a hint of sweet.

I'm not a big bread eater so when I do eat bread I wanted to be nice soft and tender. this is what you get with the bread

this is the bread. I don't but bread if I can't get Nature's own butter bread. Finally a bread that I really like

i made a big mistake on buying a different brand. i will not do that again. Nature's Own butter bread is the bread to buy.

If bread is an everyday part of your diet, this bread is truly delicious. My husband loves it and it stays fresh for a long time.

A very good bread. We have been buying it for several years. Started buying it because my husband is diabetic

My go to bread. Holds up well when applying butter, peanut butter, etc. My grandson asked his Dad if they had this bread in NJ because he loved it.

I appreciate when the Walmart shopper employee picks fresh products. Not outdated or soon to expire.