Thank you for contacting us. We apologize for this experience with our paper towel. Our Bounty team is aware of a quality issue that may be impacting your recent experience with our product. This issue does not meet our high-quality standards and our Bounty team is implementing immediate interventions to address product quality outages. We are taking your feedback seriously and are implementing corrective actions with the highest urgency. Regarding the prices of our paper products, they are based on multiple factors. We work to keep the prices as low as possible while still delivering the exceptional quality our consumers expect from Bounty to clean up even the toughest messes. We appreciate that you shared this and we want to try to make this right. Please contact us at 1-800-926-8689 from 9AM-6PM Monday-Friday.