I don't use fabric softener in all of my laundry loads but when I do it's always Downy that I reach for.

The go to product. I don't use any other frantic softener but this one. Smells great and it does the job

If you want your clothes smelling extra fresh and soft, but this! My mom used it and I've been using it since I've been doing my own laundry 

I love this product and always have and always will. It leaves my clothes smelling fresh for weeks. Very affordable and it's worth paying extra for.

Not only does it leave my clothes smelling really good but it does a good job at making my clothes soft without breaking up the cotton.

this is the reason i sleep like a baby when i do my laundry. the smell is amazing and leaves my clothes soooo soft

I got this through Influenster, but I have always used this. It smells great and it doesn't irritate my kids skin.

You can't go wrong with downy. It may be a little more expensive but the scent on your clothes is obviously better.

I have used this since I was a kid! Use this on all my clothes to keep them fresh! Would buy this over and over

Absolutely love this fabric softener 🥰 Leaves my clothes soft and comfy. No residue left behind, very pleasant scent