Love the texture of these, almost like a marshmallow. The cookie dough ones have little chunks of cookie dough bites on the top under the chocolate. Yumm

softer and lighter than other protein bars, chewy with a noticeable outer shell, tasty enough, I'd rather all whey/casein than the collagen added in there, but not bad, price per bar is affordable enough

Favor isn’t bad but my household didn’t like the concept of a puff bar. It’s the consistency of marshmallow covered in chocolate so if you love that, this is the bar for you. My kids and husband said no thanks.

I am super picky about protein. I swear I can always taste it and it makes my stomach hurt. These are the first I’ve tried that don’t have that chalky protein taste. They taste like a real candy bar!

Very chewy, offensive smell and disgusting taste. I must have received a bad batch for how many others love these. Had a friend who likes these look at mine and agreed something was off about them.

I really like these. They don’t have the crunchy character like some other brands. They have a soft, almost marshmallow texture. I put mine in the refrigerator for a couple hours before eating.

I was so surprised these were at Sam's and so excited!! I hope this becomes a regular item and they carry more flavors! This would be a reorder item every 2 weeks!! Love these!

These were NASTY!! I don’t know how people can say these are the best protein bars they’ve ever had. The texture is awful, the flavor is lacking. I have them a 1 because 0 is not a possibility.

They are tasty... but they're more like a Chocolate Marshmallow Santa, than a power bar. They don't taste much like cookie dough either. There a little bits of cookie dough but Its hit or miss whether you get that flavor

I definitely enjoyed these protein bars more than any other brand I've tried. I like marshmallows, so the consistency was fine with me. My favorite of the two I tried was definitely the cookie dough chunk.