Downy Fresh Protect In-Wash Scent Booster Beads, with April Fresh scent, ensures your garments will keep their fresh scent for up to 12 weeks, James, and we're sorry to learn that wasn't your experience. The amount of beads used per load can be adjusted to meet your preferred amount of scent. Larger loads need more beads than small loads to deliver the fragrance you want. The less you use, the less scent. Also, stronger scents tend to hold more easily than lighter ones. Look for our UNSTOPABLES Beads, as they'll keep your nose smiling for the longest time.