I love the Ultra Soft and Strong and I just bought some two days ago. I ended up with the Ultra plush variety. it was packaged wrong in the Ultra Soft and Strong packaging. I was very disappointed. How does this happen?

[This review was collected as part of a promotion.] I only buy Quilted Northern Ultra Soft & Strong for my family. It feels thick & yet it is soft. Doesn't fall apart & you can use less sheets. Overall, the best value & product available.

[This review was collected as part of a promotion.] I have tried them all and keep going back to Quilted Northern Ultra Soft & Strong because the quality is consistent and the price is right.

[This review was collected as part of a promotion.] Quilted Northern is like the Goldilocks of TP. Not too soft - which gets too fuzzy, and not too scratchy where you need dozens of sheets of a single ply. It is a large roll so it lasts awhile too!

[This review was collected as part of a promotion.] Quilted Northern ultra soft and strong toilet paper is soft and durable without ripping easily. It feels good on the skin. It is easy to use and works well!

[This review was collected as part of a promotion.] This is what the World has been waiting for. Truly designed for the user. Provides comfort along with strength. Cheers

[This review was collected as part of a promotion.] Does the job. It's strong and soft. Usually a strong tissue loses its softness but not Quilted Northern.

[This review was collected as part of a promotion.] I generally buy this toilet paper and I do love it. It is strong yet soft and has a lot of sheets per roll so it lasts.

[This review was collected as part of a promotion.] It is the only brand we'll purchase. Its soft yet strong enough I even use it to wipe down around the toilet.

[This review was collected as part of a promotion.] I like the quilted northern Ultra Soft and Strong because it doesn't break apart when I use it. It does the job it's intended and does it very, very, well.