[This review was collected as part of a promotion.] The package is so nice. The flavor and aroma are just what I need first thing in the morning. My favorite thing about this coffee brand is that they donate back to the community and that it is veteran owned!

[This review was collected as part of a promotion.] This was my first time trying coffee from the Black Rifle Coffee Company. I liked the taste, the coffee is really tasty. The package contains 2.5 LBS ground dark coffee, the package is large. It seems to me that a package will last me for 2-3 months. Ingredients - 100% coffee.

[This review was collected as part of a promotion.] I love this coffee! My family enjoys it! It has a bold just right flavor that coffee shld hv! I also love the packaging and graphics as well as the fact that it is made by veterans! I’ll continue to purchase this coffee from here on out!

[This review was collected as part of a promotion.] I usually don’t use dark roast but this really converted me. While brewing the coffee in my espresso machine, it let out a nice aroma of dark roast throughout my house. I was also so surprised how much coffee the package came with because it’s definitely worth the money compared to other brands. It also definitely gives you a kick in the morning. Personally, i brewed my coffee with some ube and it was perfect!

[This review was collected as part of a promotion.] The smell of this product is amazing!!! I wouldn’t normally reach for this product but it caught my eye. I am happy to say that the flavor was full, wasn’t burnt and to my liking. I think that because of the way I brew my coffee that the flavor was less intense as normal. I still really enjoyed this and would purchase again.

[This review was collected as part of a promotion.] Such a smooth blend of coffee, with an excellent flavor profile! Works great in reusable K-cups, drip coffee pot, AND French press. The packaging also includes an air vent and resealable tab which is great!

[This review was collected as part of a promotion.] Tactisquatch by Black Rifle Coffee is a dark roast with notes of black currant, molasses, and orange. While good for espresso, the flavor is less complex than other blends I've tried. The company lacks certifications from reputable organizations, raising concerns about their ethical sourcing. For me, these are reasons I will stick with my normal blend.

I had heard of this brand from a friend and I love the idea of supporting veterans. Unfortunately, after just a few sips, I started a headache. Turns out it has extra caffeine. In addition, it was much too dark and bitter for my taste. I'm really bummed because I really wanted to like it.

Horrible tasteless, very, very bitter coffee. Not worth one third the price.

I am not sure what makes them so popular. It is bitter and just gross. Worst coffee....