[This review was collected as part of a promotion.] I have never used fabric softeners of any kind never have thought it worked, but I have found myself wrong my family loves this product it has made are clothing and towel's smell so good and so much softer to, we will definitely be buying Ultra Downy from now on.

[This review was collected as part of a promotion.] I love how the scent continues to linger for an extended period of time. I am they type of person who does laundry on the weekends and when my clothes still smell great just about a week later it puts a smile on my face.

This product is honestly the best. I feel like my clothes are kept maintained well because of this liquid and I'm really excited to keep using it! My clothes have never felt softer. Clothes so soft, people want to touch me. TEAM ULTRA DOWNY APRIL FRESH LIQUID FOREVER.

Downey will always be in stock in my laundry pantry. When I first moved out of mom's house I always wondered why I could never get my clothes to feel or smell like hers after running my own home and washing all of my kids clothes I now know all of my mothers tricks and this is one of them 😅

[This review was collected as part of a promotion.] I think the Ultra Downy April Fresh fabric softener is awesome! It left my laundry super soft. It has a strong scent, but it's not too overpowering. I could still smell it on my clothes days after I washed them which was nice.

[This review was collected as part of a promotion.] I think Downy is by far, the best fabric softener on the market. My laundry is comprised of work clothes, stinky sports uniforms, delicate items, and lots of towels and Downy leaves everything soft and smelling fresh (for those who have hockey enthusiasts in your house, you know a product is good if it can help get rid of the horrible hockey uniform smell). I love the fresh smell of Downy - it isn't too strong and it doesn't fight with a woman's perfume. In addition, the fresh smell remains even if an item sits in the closet unused for awhile. One of my teenage son's friends actually asked what we used to wash our clothes - just the fact that a teenage boy would ask is a product endorsement. As it relates to softness, Downy does an exceptional job. I have four children who think used towels should reside on the bathroom floor, so by the time the towels make it to the laundry room, they are mildewed or stiff as a board. Downy helps eliminate the smell of mildew and leaves the towels soft and fluffy. If only Downy could get my kids to hang their towels up . . . one can dream. One of my children suffers from eczema, so we have to be careful about detergents and softeners. Downy is the only softener we've used that doesn't cause our son to erupt in an eczema outbreak. In our home, Downy delivers, so it has become a staple in the laundry room!

[This review was collected as part of a promotion.] I have used this brand of fabric softener for the past 20 years. The april fresh scent is light and refreshing. I feel like this has kept my clothes soft and lasting longer without fading! Also, I have noticed that my clothes have less static and pilling. This is my preferred brand and will continue to be.

I have been using Ultra Downy in April Fresh scent ever since I received it in my Influenster VOXBOX. I am very impressed with this product. It has been so amazing for my family of five and i. and I have to say that I'm pretty impressed! Our clothes are left feeling very soft and the scent is amazing! We ran out of the sample size very quickly and went and bought more, we are hooked!

[This review was collected as part of a promotion.] This is the best smelling fabric softener I've ever used! I have smelled it on other people and wondered what the amazing smell was. So glad to have a bottle of my own so that my clothes can smell and feel great!

[This review was collected as part of a promotion.] This was my first time using a fabric softer. I was shocked at how much of a difference it actually made in the softness of my little one's clothes. Just to compare, I did a load with and without it and you could feel the difference immediately. It makes my little guy just that much more irresistible to cuddle with!