You need to market SWEET SHEETS. A small bottle kept in your nightstand to spritz this intoxicating smell of DOWNY just before a little rendezvous. I already do this and TRUST ME, it makes them go WILD. I have used DOWNY for 40 years. There is nothing better. SWEET SHEETS.

I live in the Rocky Mountains at 7500 ft. I simply cannot open the downy top. I have used all type of tools to no avail. I wanted to do laundry today, but I can't do this until my husband gets home. If I lived alone, I would not be able to use your product. I have lived here for 3 years and it just within the last year I have had this trouble. Is there something you can do to make it easier to open? My husband whom has very strong hands must use a tool to open this.

I once LOVED April Fresh liquid fabric softener so very much... everything I washed smelled so amazing, like I never want to stop smelling it..... UNTIL RECENTLY! I don't know why Downy would change such an amazing smelling product... especially going to this HORRIBLE new smell! I will not be buying again unless they change it back. Plenty of others agree: http://reviews.downy.com/6032/ultra-downy-april-fresh-liquid/downy-ultra-downy-april-fresh-liquid-reviews/reviews.htm?sort=reviewTextLength PLEASE bring back the previous scent!!! Until then you have lost another customer!

[This review was collected as part of a promotion.] Downy April Fresh Fabric Softener makes me feel refreshed just by opening up the dryer to fold laundry, snuggling up in my blankets and when using a bath towel. It is such a soft and comforting scent. Plus it reduces wrinkles and helps keep colors bright! What more could I ask for?

[This review was collected as part of a promotion.] I am all about the smell: shampoo body wash soap whatever it has to smell amazing to me. I have been known to spend an hour or more in an aisle just smelling all the available products before making my selection. And the first thing I notices about this product? It smells wonderful. Clean and not too sweet. Noticible but not overpowering. For this alone I would give it 5 stars. But then I noticed that after using it my wrinkle-prone shirts and pants somehow had less wrinkles then normal even when I didn't hang them right after washing. Wow. If I could give it a 6th star I would.

[This review was collected as part of a promotion.] So I received my Downy in the mail and started by washing some throws I put on furniture due to having dogs laying on it. I washed them and they smell so good and are soft! I washed my blankets and pillow cases too and just love how great it smells. My cats sleep in the bed too with me and I think they even enjoy the softness and smell that came from the Downy. My daughter was over and she said what smells so good??? I wondered and then I asked her to smell my comforter I had used the downy on and sure enough it was the Downy Freshness. I love it. I will never ever do a load of laundry again without using Downy. It makes me happy and the smell and softness is so wonderful!

I have always used snuggle for a fabric softener on my clothes and was very happy with the results, i was given downy to try for free but this review is my own opinion. When I opened the bottle the smell was so pleasant , once i used it on my clothes I noticed they were softer my clothes looked brighter and they smelled great! I was really pleased with this product and i think I would use it in the future.

I received a sample of this free from influenster. I always use downy however I have never used this kind. Let me tell you its just as great as the kind I always use. Best thing to use on your clothes you wont regret it. Smells amazing and clothes feel amazing. If your looking for a brand to use downy is the way to go.

[This review was collected as part of a promotion.] I think that Downy fabric softner is amazing! It's something that I hadn't used in a long while and was thrilled with the outcome! It left my clothes smelling nice and they were soft to the touch! A new staple in my laundry routine!

[This review was collected as part of a promotion.] I love the smell of Downy fabric softener. I also live in the desert so static cling is kept at bay when I use Downy. One of my biggest pet peeves with a fabric softener is that it can leave stains (like oil stains?) on thin fabric. I've never had that happen with Downy. Plus the fact that the smell lasts so long is a bonus!