Dry and almost flavorless. This product has been sliding downhill for years. The HEB variety is much better.

Quality is good but no longer quantity or price! When paying a membership, Prices should not equal Walmart.

Great bread. Used for years and buy regularly. Holds it's freshness. Open 1 and freeze 1 for later. It maintains flavor.

Our family loves Nature's Own Honey Wheat Bread. A two pack is a great deal at Sam's Club for the price.

Love the flavor and freshness

Favorite bread and two loaves is cheaper than local store.

Sam’s does a great job providing quality products at a good value.

This bread is the best.It tastes great, always fresh because it’s made in my home town.

I've been buying this bread for years. We like the taste and it's simply perfect'

One in the freezer; one in the cupboard.