sony 77” class xr8c series oled 4k uhd hdr google tv front-facing studio shot of a 77-inch OLED TV with slim black bezel and two V-shaped feet displaying a blue and gold abstract wallpaper, BRAVIA XR8C and SONY logos visible, references Google TV and XR Processor per specs, suitable for a dedicated home theater setup.
Sony 77” Class XR8C Series OLED 4K UHD HDR Google TV
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Sony 77” Class XR8C Series OLED 4K UHD HDR Google TV

|7 ratings
Item # 990462568

Highlights

  • Over 8 million self-lit pixels are precisely controlled to produce pure black with high brightness
  • Access billions of accurate real-world colors with XR Triluminos Pro™
  • XR Processor™ intelligently enhances every scene in real-time boosting color, contrast, and clarity
  • Get access to all your favorite streaming apps in one place with Google TV™, and simply use your voice to search and ask questions with Google Assistant™
  • Need help mounting your new TV? Hire a Pro with Angi, click here for details

Specifications

Key Specifications
Screen Size (Diag.): 76.7
Smart Platform: Google TV
Backlight Type: OLED
High Dynamic Range: Yes
Resolution: 3840 x 2160
Refresh Rate: 120Hz
Display
Closed Captioning: Yes
High Dynamic Range Format: HDR 10
Current price is Now $2,098.00
was $2,498.00
$400 off
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Free for Plus on eligible orders over $50
Columbus, 43215
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Member Bonus: Purchase this TV, and it qualifies for a 5-year Allstate Protection Plan at no additional cost – valued up to $139.99*
Return or replace within 90 days.
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About this item

Product details

Picture Quality & Processing

Powerful TV Processing with AI: The XR Processor™ uses advanced AI technology to intelligently enhance every scene in real-time, delivering improved color, contrast, and clarity for a lifelike viewing experience.

Mini LED Brightness and Contrast: Thousands of Mini LEDs are precisely controlled by XR Backlight Master Drive™ to produce stunning brightness and deep, authentic contrast.

Billions of Real-World Colors: XR Triluminos Pro technology enables access to billions of accurate colors, ensuring true-to-life visuals.

Boosted, More Vivid Colors: Rich Color Enhancer intensifies color saturation and vividness, making every image pop with vibrancy.

Studio-Calibrated Picture: Enjoy content exactly as creators intended with studio-calibrated modes designed for Netflix, Prime Video, and SONY PICTURES CORE.

More Immersive Movie Experience: Support for Dolby Vision®, Dolby Atmos®, IMAX® Enhanced, and DTS:X® delivers a truly cinematic experience at home.

Smart Features & Streaming

Everything You Stream. All on One Screen: Google TV™ brings all your favorite streaming apps together in one place. Use Google Assistant™ to search and control your TV with voice commands.

Effortless Streaming to Your TV: Stream content seamlessly from your devices with built-in support for Apple AirPlay® 2 and Google Cast™.

Movies Included: Access a wide selection of movies, including the largest IMAX® Enhanced collection, through the SONY PICTURES CORE app.

Enjoy complimentary Apple Service Trials with this purchase

Redemption instructions will be emailed post purchase. Terms apply.

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Specifications

Key Specifications
Screen Size (Diag.): 76.7
Smart Platform: Google TV
Backlight Type: OLED
High Dynamic Range: Yes
Resolution: 3840 x 2160
Refresh Rate: 120Hz
Display
Closed Captioning: Yes
High Dynamic Range Format: HDR 10
Screen Class Size: 77
OSD Language: English, Spanish, French
Audio
Built-In Speakers: Yes
Surround Sound Supported: Dolby Audio, Dolby Atmos
Speaker Power Output: 10W + 10W + 10W + 10W + 10W *1
Connectivity
Number of HDMI Ports: 4
Number of Digital Optical Audio Outputs: 1
Number of USB Ports: 2
Number of Ethernet Ports: 1
RF Antenna Input: 1
Network Compatibility: WiFi 6E
Energy Savings
Energy Star Certified: No
Estimated Annual Operating Cost:
Wall Mount Specifications
VESA Mount Pattern: 300 x 300
Warranty
Manufacturer's Warranty - Parts: 1 Year
Manufacturer's Warranty - Labor: 1 Year
Dimensions
Product Height With Stand: 39 7/8
Product Height Without Stand: 38 3/4
Product Depth With Stand: 16
Product Depth Without Stand: 1 1/2
Product Width: 67
Product Weight: 74.9
Box Dimensions
Height: 44 1/4
Width: 75 3/8
Depth: 7 5/8

Warnings and disclaimers

Ingestion Hazard

This product contains a battery. Death or serious injury can occur if ingested. A swallowed battery can cause Internal Chemical Burn in as little as 2 hours. Keep new and used batteries OUT OF REACH OF CHILDREN. Seek Immediate medical attention if a battery is suspected to be swallowed or inserted inside any part of the body.

Member ratings & reviews

2.6 out of 5 stars
stars
7 ratings7 reviews
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  1. 5 stars29% (2)
  2. 4 stars0% (0)
  3. 3 stars0% (0)
  4. 2 stars43% (3)
  5. 1 star29% (2)
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Showing 1-3 of 7 reviews

Mar 7, 2026
Reviewer name: Brian
5 out of 5 stars
5 out of 5 stars review

Incredible TV and picture. I've had it a month and it is flawless. Built in operating system much better than the Samsung I have. One of the only TVs that can receive over the air 4K signals. Very easy to set up

Helpful?7B4Z41QSMNHC17711309650
Jan 21, 2026
Reviewer name: DONALD
5 out of 5 stars
5 out of 5 stars review

Bought this T.V. two months ago and have had no issues with it whatsoever. The picture is phenomenal, the sound is great with no soundbar. Have had no negative issues at all. The weight is a bit on the high side and I needed help with hanging it but overall a piece of cake. Don't know about the other reviews but I highly recommend this item. Would purchase it again!

Helpful?7B4Z41QSMNHC17711309650
Jun 26, 2025
Reviewer name: cmz23
2 out of 5 stars
2 out of 5 stars review

Terrible screen uniformity

Regret buying this TV. In light scenes the picture is amazing but oled is supposed to shine in dark scenes. Unfortunately there are vertical lines or banding that show up in dark scenes especially in panning scenes that are super distracting and completely take away from the picture. Looks blotchy and like someone ran a paint brush down the screen in most dark scenes, it has terrible screen uniformity. Wish I hadn’t returned an LG C4 for this TV.

Review from sony.com
Helpful?7B4Z41QSMNHC17711309650
reply from Sony North America Costumer Support

Hello there, Thanks for bringing this out to our attention! We regret to hear you're having bad this experience with your new Bravia 8, especially after such high enthusiasm for OLED performance. We understand how frustrating vertical lines and uniformity issues can be, particularly in dark and panning scenes, as they significantly impact the viewing experience–this is not an expected behavior! The good news is that your Bravia 8 is covered by a one-year warranty! For assistance with this issue, please reach out to our Sony Support Team at https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv Thanks for giving Sony the chance to recover your trust! Sincerely, Jenn.

Current price is Now $2,098.00
was $2,498.00
$400 off
Limit 5.Ends Oct 18
Max 5 per order. Max 5 per membership.
Prices may vary in club and online
How do you want your item?

Freight shipping

Free for Plus on eligible orders over $50
Columbus, 43215
info:
Member Bonus: Purchase this TV, and it qualifies for a 5-year Allstate Protection Plan at no additional cost – valued up to $139.99*
Return or replace within 90 days.

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