I have tried everything, and I mean everything prior to Dove. Most recently, I have been using the Wen cleansing conditioner, supposedly the best stuff out there. Well, I must say, this Dove shampoo and conditioner are 10x better. I have been buying this shampoo and conditioner religiously now. And, I will never buy or even think of trying anything else. I am waayy more than happy with your line of products, and will continue to be a loyal customer as long as this shampoo and conditioner are still around. Thank you so much!

This shampoo plus the oil care conditioner honestly does tame frizz, add body to fine hair. It's fabulous...has also added luster to my somewhat over-colored hair as well as improved its texture dramatically. I'm traveling for a few months and first bought it overseas.... was so impressed that I returned to the same store the next day and bought more knowing that my next stop lacks such basics. The humidity here is very high and normally in this climate, everyday is a bad hair day. This product has taken care of that problem. Daily, my hair looks full and feels healthy.

This product uses smooth and smooth hair, anti curl and anti irritability. It has no fragrance. It tastes good and smells good. My family is using it and has been buying it back I recommend my boyfriend to buy together. He even recommends great products to his family

So I tried to write an honest review about how much I loved this product but hate the smell. They wouldn't publish it. Hopefully this makes it. The shampoo and conditioner are the only ones that actually tame my curly hair. But the smell is overpowering, old lady perfume.

I really didn't care all at for this product I didn't like the scent and no it didn't last long at all not for the price. I would use a different scent and made sure it last longer. The lathering was very good lots of it but I would not buy it again I seen no difference at all for the week I used it.

Absolutely delighted with this Dove shampoo.  My very long hair needs this type of shampoo and the price cannot be beat compared to the salon brands and it works better than most of those.  It smoothes out any frizziness and makes my hair shiny and clean

This is the best shampoo I have ever used !!- I have used many salon brand shampoos and nothing compares to this shampoo and conditioner. My hair felt so much better after just one wash and it keeps getting better after each additional one. This is a perfect 10!! Please never discontinue this shampoo or the conditioner!!!!!!

Dove is always gentle on my skin every dove product I have used I have been happy with. I like the scent of this particular item. My only wish I'd that it would rinse out easier with soft water bc if it gets left in your hair bc you couldn't rinse it all out, it will make your hair greasy.

I was having so much trouble styling my hair and couldn't figure out what was wrong. I have the same cut and same hair stylist, but it didn't look the way it use to. Then, I got a Dove body care set for Christmas, which included the Dove Nourishing Oil Care Shampoo. That was it. I changed shampoos. I used to use Dove shampoo, but I switched shampoo. Never again. I also realized how many Dove products I use: Dove Advanced Care Clear Tone Deoderant, Dove Sensitive Beauty Bar, Dove Purely Pampering Shea Butter Body Wash and Dove Hair Therapy Nourishing Curls Whipped Cream Mousse. Thank you, Dove.

Usually I am a devoted salon brand user, but lately I have gotten tired of spending money on expensive products. I have very thick, curly/wavy, dry hair and I kind of look like a young Hermione from Harry Potter after I use a blow dryer, so using a straightener is a must for me. I can say this shampoo and conditioner smooths my hair better then Pureology! It's soft, smooth and shiny! I'm not sure I could use it without a clarifying shampoo every so often because I think it could eventually get a bit heavy but overall I can't say enough great things!