[This review was collected as part of a promotion.] The packing of the product is great to start with. I love the smell of it and the texture of the shampoo. It does a great job at cleaning my hair and leaves it feeling not as dry as other shampoos have before so that's definitely a plus for me!

Combined with the shampoo this conditioner has made my hair the softest it's ever been! I cannot get enough of the smell and can't stop feeling how soft my hair is (which is rare when I try other color treated shampoos and conditioners because my hair is always left feeling coarse and brittle). I received this product complimentary from Influenster for testing purposes.

[This review was collected as part of a promotion.] I got this for free from Influenster and Nexxus to sample so I could give an honest review. It's a very nice smelling shampoo and has an amazing lather, but it takes twice as much product as my regular shampoo and it doesn't seem to have any actual results. My hair doesn't feel any softer after using and it doesn't seem to be making my color any more vibrant.

[This review was collected as part of a promotion.] I have color treated hair and I'm always looking for a conditioner that keeps in moisture and shine in my hair after all I put it through. Nexxus' conditioner pretty much fit that bill for a very affordable price point. I'm happy with this purchase and will definitely recommend to a friend. **Received this courtesy of influenster for testing purposes; reviews are my own**.

[This review was collected as part of a promotion.] Really pleased with this conditioner. It loft my hair so soft and shiny! It has a great fragrance and I love that it is good for my color treated hair. For the price it's a great value! After receiving a complimentary bottle in exchange for me honest review I would definitely recommend it.

[This review was collected as part of a promotion.] So glad that I received this shampoo to try for free. I absolutely love this stuff. It smells great and cleans my hair without the harshness of other shampoos. I love red hair but the upkeep can be challenging. With this shampoo it doesn't feel like such a daunting task.

[This review was collected as part of a promotion.] I love this conditioner! Most conditioner makes my hair feel really heavy and greasy with my wavy hair. This conditioner is so light, smells great, and leaves my hair feeling healthy and looking shiny. I typically leave it in for 5 minutes and my hair feels like I just left the salon! I usually have build up with conditioner, but this doesn't leave anything behind or strip my natural oils. Definitely my new favorite conditioner.

[This review was collected as part of a promotion.] I received this product through Influenster and was pleasantly surprised by it. I've only colored my hair once and it was balayage, so I've never considered buying shampoo/conditioner for color treated hair. I've noticed my hair has started to air dry prettier and feels noticeably softer.

[This review was collected as part of a promotion.] I was super excited to try Nexxus Color Assure Shampoo. I have bright blonde hair and with a full time job, it tends to get dull when I am not on the sun. I need a color "assuring" and brightening shampoo. The shampoo itself smelt great and it did foam up to a nice consistency when washing. My hair looked brightened after a couple of washes, but I did notice it completely stripped my scalp. My head was super dry and I actually had to stop using the product.

[This review was collected as part of a promotion.] Compared to other brands of sulfate-free shampoos, this one is by far the best I've used. It lathers very well--I actually didn't realize it was sulfate-free at first! The smell is delicious and I feel that it cleans my hair well without stripping my color-treated hair or drying it out. Really impressed with this product so far.