After reading several reviews I'm so glad I'm not the only person having issues understanding the label. It is very misleading. Please reconsider the label.

Love this scent. Fresh apples smells clean crisp and it really cleans well. I use it for dishes as well as to clean our counters every night. Very effective.

This is my favorite @Dawn dishwashing liquid because of it being antibacterial. I use it for dishes and also to wash my hands and it has a very pleasant smell. Dawn Ultra Antibacterial Dishwashing Liquid Apple Blossom

I use this everyday for washing my dishes. Strong apple scent but due to higher antibacterial ingredients the apple scent has gotten left out so it is not that pleasant. It works well strong and cleans dishes.. I still will buy it again

Inexpensive & Dawn is the best for not only dishes & cutting grease but it's the best stain remover! As soon as I get a stain I rinse in hot water & suds up with Dawn. It always works. So many great uses

I love Dawn dish soap. it cuts through grease and keeps my glasses without spots.I use Dawn dish soap every day. I prefer to hand wash my dishes. I also love Dawn to wash my cats if they get a flea. works sooo good.

I wash dishes with this and I love that it keeps my hands soft and cleans my dishes well and it smells good.. Its affordable... Definitely a must have!

I like this dawn soap because it's antibacterial. It easily gets baked on food and tough stains out. I use it daily and I really enjoy it. It works really well and smells good. I would recommend it for your kitchen.

Dawn is my go to for my kitchen! It's never failed to get my dishes clean and disinfected. I do prefer the platinum but I think that may be because I'm spoiled lol! Very affordable price wise.

Love the scent of this product and the size. I feel like I have gone through hardly any. You only need the smallest amount to do the job which is great and very cost effective. I will buy again!!! Highly recommend.