This is the best toothpaste out there. I've tried out many different kinds and this one is definitely my favorite. It's very good for your gums and leaves your mouth feeling very refreshed! I definitely recommend everyone to try it!

I use this toothpaste quite regularly, I almost always grab one when I see it in the store. The flavor is good and my mouth always feels refreshed after use. I do tend to have sensitive gums at times and this has helped tremendously with that and the gentle whitening really makes a difference. I always get the larger tube as I feel it is more for your buck!!

great cleaning and would recommend

Enhanced floride along with foaming while brushing feels more cleansing than regular toothpaste.

Effectively cleans so my mouth feels clean. Flavor is mild. Standard toothpaste ingredients. Packaging is simple. Price is more than most comparable toothpaste.

Great toothpaste, has helped my gums from receding. Great taste for everyday use. Been using it for about 5 years and I won't ever change.. highly recommended.

This is the first toothpaste I have used that helped with my bleeding gums. I have always had sensitivity with gums and this has helped tremendously.

This is a great whitening toothpaste. It doesn't make my teeth and gums feel as clean as Colgate Total Deep Clean toothpaste, but it definitely keeps the chompers pearly. Has a nice minty flavor and is a wee bit more expensive than the normal Crest toothpaste, but is worth it. The tube stands up and allows you to squeeze every last bit out, which is greatly appreciated.

I work in a dental office and we highly recommend crest toothpaste for the most effective results from brushing twice daily. This toothpaste is gentle yet effective in cleaning your mouth and protecting your gums. This product will even whiten your teeth a few shades. Try it, you will like it!

I started using it after a recommendation at my last dental appt (gum issues). I feel like almost right away my gums were in better shape, but I think the paste may have caused some problems. After awhile I noticed my teeth didn't seem to stay as clean so don't know if that was a cause and effect. What I do suspect is that the toothpaste made the corners of my mouth crack and my lips get dry. Per a recent recommendation from my M.D., I'm going to start switching off between this toothpaste and one for sensitive teeth. (Sam's has a great price on this product--its regular price is high!)