We're sorry your latest package of Bounty felt rough and thin, and we appreciate you sharing this feedback, Kay. While our products were recently upgraded to provide a clothlike texture and improved absorbency, the quicker, picker, upper quality you love and trust should remain the same, and we're so sorry that wasn't the case. It's our mission to ensure you get the best Bounty sheet every time, and we'd like a chance to help further with this purchase. When you have time, please call us at 1-800-926-8689, M-F, 9 am to 6 pm EST, so that we can gather more details on your experience.

Not getting the quality towels you deserve is a concern for us, and we're also interested in understanding what happened with your latest package of Bounty. Our towels were improved this year to deliver a clothlike feel and enhanced absorbency to clean up messes quicker, and after multiple strict controls during manufacturing, we try our best to ensure each sheet reaches you in perfect cleaning condition. We're really sorry that wasn't the case for you, and some rolled away unkempt. We'd love a chance to help with your purchase and send your report to Quality Assurance for review. Give us a call at 1-800-926-8689, M-F, 9 am to 6 pm EST, when you can, to discuss this further.