I've been a user of Colgate for years and have tried in the past this specific toothpaste! I was lucky to be able to try another sample of this and wondered why I never purchased it! It showed some results after a week and tasted great! Sometimes with mint toothpaste too much can be...well too much. I like a subtleness but not a weak one! If that makes any sense! I didn't see BLINDING white results but I saw some slight results in the short time period of usage!

Wow! Colgate Optic White may replace coffee today. After just one brushing I feel awake and ready to start my day. Total cool minty burst and unlike my daily coffee fix my teeth are left sparkling. As a mama juggling it all I need a product that follows through on their marketing promises. I've found it!

Colgate has always been my favorite brand of toothpaste so this review might be a bit partial. Most whitening tooth products I've tried have a chalky taste but when I tried Optic White I was pleasantly surprised with the flavor. It's like the basic Colgate toothpaste and I like it. I saw results within 3 days of using this product but now that I've been using it for almost 3 weeks I can tell a big difference. I would definitely recommend this product. I was chosen to review this product through a campaign for Colgate-Palmolive.

I recently started using Colgate Optic White after receiving a sample from Colgate-Palmolive for review purposes and completely love it! Both my husband and I have been complaining that are teeth are looking less white and we needed a product that would help fix that. After about a couple weeks using Colgate Optic White, I could definitely see a difference, as did he. Best part is the freshness you feel after you are done. Some whitening tooth pastes don't leave your mouth feeling as fresh but this one sure does. Could not recommend it more, especially if you are looking to get your teeth a few shades brighter.

I am on the hunt to find anything that will whiten my teeth while not making my teeth any more sensitive than they already are. I have used this for a couple of days now and I am happy with the results. My teether weren't sensitive and they felt very clean. Can't wait to see what my teeth will look like after a week of using the product. I got this as a free sample to try. All opinions are my own.

All the years of drinking coffee have taken their toll on my teeth. My enamel stays stained no matter what I do. I won't get expensive whitening treatments and no whitening toothpaste has helped. That is until now. I received Colgate Optic White to try out and I am thrilled to say that this toothpaste is amazing. I noticed a remarkable change in my coloring within a few days of using. My teeth are noticeably whiter and brighter. It's a fabulous toothpaste and I would recommend this to anyone looking to brighten their smile without spending a fortune.*I received a tube of Colgate® Optic White toothpaste from Colgate-Palmolive for review purposes. All opinions expressed here are 100% my own.

I've been a Colgate user for years so I was excited to try Colgate Optic White. The package claims that it can make your teeth whiter in just 7 days of brushing. Today is day 1 and I'm taking a photo to compare with my "after." I'm really interested to see how noticeably white my teeth are after a week of normal use. At first impression this toothpaste leaves my teeth and gums fresher than the Baking Soda & Peroxide Colgate. It feels a little bit like I returned from the dentist! I'm going to get my family to use this toothpaste and will be following up with the results.

I have been using Colgate Optic White for a few months now and I am so impressed with the quality of this toothpaste. First, I tend to have sensitive gums and teeth and whitening toothpastes have bothered my mouth in the past - NOT Colgate Optic White! I was pleasantly surprised that my mouth was not irritated by this whitening product. Second, and most importantly, when I visited my dentist for a regular check up about a month ago, he asked if I had a whitening treatment done at another office. I smiled and told him I had been using Optic White. He was stunned and impressed that a toothpaste could produce such a professional looking result. I definitely recommend this product to anyone looking to whiten their smile and feel their best!!

I have been an avid Colgate user ever since I was a kid. I wanted to try out the new Colgate® Optic White® tooth paste from my everyday "mint" flavor favorite. I just started using this paste so have not see a drastic whitening effect yet. I will say the taste is not at all bad. The paste is a smooth texture and easy to build up and flush out of your mouth with water without any wicked after taste. I enjoy this and will continue using it. **I received a free product to review. I was not required to write a positive review nor was I compensated in any other way.

I received this product through a review opportunity from Colgate-Palmolive and LOVE it! First off the tube is a fun bright red color and the smell is great! The freshness of this minty toothpaste left my mouth feeling cleaner than any other product I've used. I've used other whitening toothpastes in the past and they haven't lived up to this one. My teeth after just a few days already look so much better. Now my 10 year old whose teeth are yellowing a bit is begging to use it. If you're looking for a good product that cleans while offering you whiter teeth I would definitely pick Colgate Optic White!