[This review was collected as part of a promotion.] I bought this TV to replace a previous Samsung in the kitchen and I'm blown away by the quality of the picture, the colour depth and the performance of the operating system. As you can imagine being in a kitchen / dining area there is a need for sharp images, brightness and contrast and this tv has it all. The only downside I would say is the power of the built in speakers, for me it was a little quieter than I was expecting, however I took advantage of a 50% off an LG soundbar at the same time as the TV and that hits every note. Bravo LG!!

[This review was collected as part of a promotion.] Purchased 1 month ago - waiting to put it up in the new media wall, so looking forward to the new TV based on the great reviews I have seen, plus the demo I had in the department store. Anxious to hear the sound, but also setting up separate amp and speakers.

[This review was collected as part of a promotion.] Initially I was concerned that I had chosen a TV that was too large but the picture is so good I now love watching all programs in 77". My only issues are that the centre roller button on the remote is hard to use with long nails, and the 'vivid' setting is so bright it's almost painful to watch. Other settings are good though.

[This review was collected as part of a promotion.] It is simply superb. The contrast, colour, brightness, up-scaling and the OS are all breathtaking. I find myself almost distracted from the narrative by the sheer quality of the picture when watching it. An incredible experience.

[This review was collected as part of a promotion.] I purchased this LG TV because it has Aruracast sound transmission to link directly to my Starkey omega AI24 hearing aids. Now I can listen to programs and films without the neighbours listening as well!!. Brilliant once you have set up for automatic connection

[This review was collected as part of a promotion.] I had a good idea of what I wanted, after visiting the store and chatting with the assistant and seeing what this tv was like for deep blacks and sound made me realise this tv is well worth the money.

[This review was collected as part of a promotion.] I bought this TV a month ago after my last LG TV finally bit the dust after about 15 years. I LOVE it. The color is so bright and beautiful and the different picture settings mean I get the most out of my viewing no matter when I'm watching even in bright light. The resolution is clear and gorgeous.

[This review was collected as part of a promotion.] I bought the LG OLED C55 recently, and I can honestly say it's one of the best upgrades I've made at home. The picture quality is what really blew me away. The blacks are genuinely black, and the colours really pop without looking overdone. Watching films in the evening is on another level now, especially darker scenes where you can actually see all the detail instead of everything blending together. I was a bit concerned about brightness as my room gets quite a bit of daylight, but it's handled that better than I expected. During the day it's still bright and clear, and at night it really comes into its own. I mostly use Filmmaker Mode and just left the brightness set higher so I don't have to keep changing settings, and it just works. Everything I've watched so far—Netflix, live TV, and a few YouTube videos—looks sharp and smooth. Even older content seems to get a nice boost from the upscaling. The design is another thing I really like. It's incredibly thin and looks clean and modern in the room without drawing too much attention to itself. Sound-wise, it's perfectly fine for everyday viewing, especially for dialogue, but you can tell a good soundbar would take it up a notch. That's probably the next thing on my list. The interface is straightforward and quick to navigate, which is all I really want—no lag, no messing about trying to find apps. Overall, I'm really impressed with it. It just does everything well without any fuss, and every time I sit down to watch something, I notice the difference. Definitely worth it.

Once you go oled you can never go back I love the brightness and realism If you like nm omg the fights are unbeatable. Also gaming is amazing.

[This review was collected as part of a promotion.] Great picture. Beautiful colors. Easy to navigate.