My family have always used Charmin. Charmin Ultra Soft has been our number one choice. It is soft and gentle. The rolls are also large and last a while which is needed in my household.

Hands down Charmin Ultra Soft is the softest and strongest toilet paper out there and the I will never use another brand it doesn't take a lot to get the job done so it is the value for your money. I love love Charmin Ultra Soft :)

[This review was collected as part of a promotion.] Absolutely amazing. I.love it. I normally don't buy this toilet paper because of the price but this will be well worth it. It lasted a lot longer than I thought it would.

My husband is a toilet paper snob - he will only use multiply soft tp that holds up under use. Charmin has always been my go to, but the ultra soft is super comfortable and non-abrasive.

[This review was collected as part of a promotion.] We normally buy whatever is on sale but will most likely start buying this instead. Its soft and doesn't feel like some of the cheap ones. Will recommend this to people.

[This review was collected as part of a promotion.] Charmin Ultra Soft may be my favorite bath tissue. It is very soft yet durable. Excellent toilet paper.

[This review was collected as part of a promotion.] Is soft and it doesnt take a lot like other brands ive used in the past. Is strong is a high quality brand. And is also gentle for o those many times we go.

[This review was collected as part of a promotion.] This is the best toilet paper I've ever used. It's strong and soft at the same time. It doesn't fall apart on the job and it doesn't rub you the wrong way.

This is probably one of those items I would call luxurious. I cut corners to save a few buck each paycheck, but this isn't one of them. I'm not a fan of some of the cheap brands so I gave up trying long ago.

[This review was collected as part of a promotion.] This to is super soft, but doesn't leave anything behind. Good quality and quantity. I will definitely buy this.